{"id":37772,"date":"2026-07-22T10:01:33","date_gmt":"2026-07-22T10:01:33","guid":{"rendered":"https:\/\/resawod.com\/marketing\/"},"modified":"2026-07-22T10:01:36","modified_gmt":"2026-07-22T10:01:36","slug":"marketing","status":"publish","type":"page","link":"https:\/\/resawod.com\/de\/marketing\/","title":{"rendered":"Marketing f\u00fcr Fitnessstudios"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"37772\" class=\"elementor elementor-37772 elementor-37750\" data-elementor-post-type=\"page\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6bd2ad4 e-flex e-con-boxed e-con e-parent\" data-id=\"6bd2ad4\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cdf0618 elementor-widget elementor-widget-html\" data-id=\"cdf0618\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<!doctype html>\r\n<html lang=\"de\">\r\n<head>\r\n<meta charset=\"utf-8\">\r\n<meta name=\"viewport\" content=\"width=device-width, initial-scale=1\">\r\n\r\n<link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\">\r\n<link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\" crossorigin>\r\n<link rel=\"stylesheet\" href=\"https:\/\/fonts.googleapis.com\/css2?family=Poppins:ital,wght@0,400;0,500;0,600;0,700;0,800;1,500&display=swap\">\r\n<style>\r\n  :root {\r\n    --yellow: #F8AF20;\r\n    --navy:   #21405A;\r\n    --cream:  #FBF1E0;\r\n    --lav:    #EEF0F8;\r\n    --ink-soft: #56697A;\r\n    --ink-mute: #8193A1;\r\n    --line:   #DCE0EC;\r\n    --r-card: 18px;\r\n    --r-lg:   24px;\r\n    --r-pill: 999px;\r\n    --shadow: 0 18px 40px -22px rgba(33,64,90,.28), 0 2px 6px rgba(33,64,90,.05);\r\n  }\r\n  *, *::before, *::after { box-sizing: border-box; }\r\n  html { scroll-behavior: smooth; }\r\n  body { margin: 0; background: var(--cream); color: var(--navy); font-family: 'Poppins', system-ui, sans-serif; -webkit-font-smoothing: antialiased; overflow-x: hidden; }\r\n  img { max-width: 100%; }\r\n\r\n  .icon { width: 20px; height: 20px; display: inline-block; vertical-align: middle; flex: none; }\r\n  svg.icon { fill: none; stroke: currentColor; stroke-width: 1.8; stroke-linecap: round; stroke-linejoin: round; }\r\n\r\n  .wrap        { max-width: 1180px; margin: 0 auto; padding: 0 48px; }\r\n  .wrap-narrow { max-width: 860px; }\r\n  @media (max-width: 720px){ .wrap { padding: 0 22px; } }\r\n\r\n  a { color: inherit; }\r\n  :focus-visible { outline: 3px solid var(--yellow); outline-offset: 2px; }\r\n\r\n  .mark { background-image: linear-gradient(transparent 58%, rgba(248,175,32,.42) 58%, rgba(248,175,32,.42) 92%, transparent 92%); padding: 0 .04em; }\r\n  .hl { color: var(--yellow); }\r\n\r\n  .pill       { display: inline-flex; align-items: center; gap: 8px; font-size: 12.5px; font-weight: 700; letter-spacing: .1em; text-transform: uppercase; padding: 8px 16px; border-radius: var(--r-pill); }\r\n  .pill-cream { background: #F6E2BE; color: #9A6B12; }\r\n  .pill-lav   { background: #DDE2F2; color: var(--navy); }\r\n\r\n  .btn            { display: inline-flex; align-items: center; gap: 10px; font-family: inherit; font-weight: 700 !important; font-size: 16px; text-decoration: none !important; border: none; padding: 15px 30px; border-radius: var(--r-pill); cursor: pointer; transition: transform .15s, background .15s; }\r\n  .btn-yellow     { background: var(--yellow); color: var(--navy) !important; box-shadow: 0 10px 22px -10px rgba(248,175,32,.8); }\r\n  .btn-yellow:hover { background: #ffbf3e; transform: translateY(-1px); }\r\n  .btn-ghost-navy { background: transparent; color: var(--navy) !important; border: 1.5px solid var(--line); }\r\n  .btn-ghost-navy:hover { background: #fff; border-color: var(--navy); transform: translateY(-1px); }\r\n  .btn-ghost-dark { background: transparent; color: #fff !important; border: 1.5px solid rgba(255,255,255,.85); }\r\n  .btn-ghost-dark:hover { background: #fff; color: var(--navy) !important; transform: translateY(-1px); }\r\n  .btn-sm { padding: 10px 20px; font-size: 14px; }\r\n\r\n  \/* ================= HERO ================= *\/\r\n  .hero { padding: 64px 0 84px; }\r\n  .hero-top { display: grid; grid-template-columns: 1.05fr .95fr; gap: 60px; align-items: center; }\r\n  .hero-eyebrow { display: flex; align-items: center; gap: 10px; }\r\n  .hero-eyebrow .crumb { font-size: 13px; font-weight: 600; color: var(--ink-mute); }\r\n  .hero h1  { font-weight: 700; font-size: 46px; line-height: 1.12; letter-spacing: -.025em; margin: 22px 0 0; color: var(--navy); text-wrap: balance; }\r\n  .hero .lede { font-size: 19px; line-height: 1.6; color: var(--ink-soft); margin: 22px 0 0; max-width: 46ch; }\r\n  .hero .cta-row { display: flex; align-items: center; gap: 16px; margin-top: 32px; flex-wrap: wrap; }\r\n  .hero .microcopy { font-size: 13px; color: var(--ink-mute); margin-top: 14px; }\r\n\r\n  @media (max-width: 980px){\r\n    .hero-top { grid-template-columns: 1fr; }\r\n    .hero h1 { font-size: 34px; }\r\n  }\r\n\r\n  \/* --- Hero: conceptual audience\u2192channels diagram (not a real UI screenshot) --- *\/\r\n  .diagram-wrap { position: relative; }\r\n  .diagram-card { background: #fff; border-radius: var(--r-lg); box-shadow: var(--shadow); padding: 40px 30px; text-align: center; }\r\n  .diagram-source { display: inline-flex; align-items: center; gap: 10px; background: var(--lav); color: var(--navy); font-weight: 700; font-size: 14px; padding: 11px 20px; border-radius: var(--r-pill); }\r\n  .diagram-source .icon { width: 18px; height: 18px; }\r\n  .diagram-connector { width: 2px; height: 30px; margin: 6px auto; background: repeating-linear-gradient(180deg, var(--line) 0 6px, transparent 6px 11px); }\r\n  .diagram-channels { display: flex; justify-content: center; flex-wrap: wrap; gap: 16px 14px; }\r\n  .diagram-chip { display: flex; flex-direction: column; align-items: center; gap: 9px; width: 82px; }\r\n  .diagram-chip .ic { width: 48px; height: 48px; border-radius: 14px; background: var(--cream); display: flex; align-items: center; justify-content: center; }\r\n  .diagram-chip .ic .icon { width: 22px; height: 22px; color: var(--navy); }\r\n  .diagram-chip .label { font-size: 11.5px; font-weight: 700; color: var(--navy); line-height: 1.3; }\r\n  .diagram-caption { margin-top: 26px; font-size: 12.5px; color: var(--ink-mute); font-weight: 600; }\r\n\r\n  .float-chip { position: absolute; background: #fff; border-radius: 14px; box-shadow: var(--shadow); padding: 12px 16px; display: flex; align-items: center; gap: 10px; }\r\n  .float-chip .ic { width: 30px; height: 30px; border-radius: 9px; display: flex; align-items: center; justify-content: center; flex: none; }\r\n  .float-chip .ic .icon { width: 17px; height: 17px; }\r\n  .float-chip .txt .k { font-size: 12.5px; font-weight: 700; color: var(--navy); }\r\n  .float-chip .txt .v { font-size: 11px; color: var(--ink-mute); }\r\n  .chip-alert { left: -24px; bottom: 30px; }\r\n  .chip-alert .ic { background: #E9F5EE; } .chip-alert .ic .icon { color: #2E8B57; }\r\n  .chip-capacity { right: -18px; top: -20px; }\r\n  .chip-capacity .ic { background: var(--lav); } .chip-capacity .ic .icon { color: var(--navy); }\r\n  @media (max-width: 640px){ .float-chip { position: static; margin-top: 12px; width: fit-content; } }\r\n\r\n  \/* ================= PAIN ================= *\/\r\n  .pain { background: var(--lav); padding: 84px 0; }\r\n  .sec-head { max-width: 640px; }\r\n  .sec-head .pill { margin-bottom: 18px; }\r\n  .sec-head h2 { font-weight: 700; font-size: 32px; line-height: 1.18; letter-spacing: -.02em; margin: 0; color: var(--navy); text-wrap: balance; }\r\n  .sec-head p { font-size: 17px; line-height: 1.6; color: var(--ink-soft); margin: 16px 0 0; }\r\n\r\n  .pain-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 18px; margin-top: 44px; }\r\n  .pain-card { background: #fff; border-radius: var(--r-card); padding: 26px 24px; box-shadow: 0 10px 26px -18px rgba(33,64,90,.25); }\r\n  .pain-card .ic { width: 42px; height: 42px; border-radius: 12px; background: #FDEAEA; display: flex; align-items: center; justify-content: center; margin-bottom: 16px; }\r\n  .pain-card .ic .icon { width: 22px; height: 22px; color: #C64545; }\r\n  .pain-card h3 { font-size: 16.5px; font-weight: 700; margin: 0 0 8px; color: var(--navy); }\r\n  .pain-card p { font-size: 14.5px; line-height: 1.55; color: var(--ink-soft); margin: 0; }\r\n  @media (max-width: 980px){ .pain-grid { grid-template-columns: 1fr 1fr; } }\r\n  @media (max-width: 620px){ .pain-grid { grid-template-columns: 1fr; } }\r\n\r\n  \/* ================= PILLARS (solution, sell-first) ================= *\/\r\n  .features { padding: 92px 0; background: var(--cream); }\r\n  .pillars { display: flex; flex-direction: column; gap: 24px; margin-top: 48px; }\r\n  .pillar { background: #fff; border-radius: var(--r-card); padding: 34px; box-shadow: var(--shadow); display: grid; grid-template-columns: 1fr 1fr; gap: 36px; align-items: center; }\r\n  .pillar-head { display: flex; align-items: center; gap: 14px; margin-bottom: 14px; }\r\n  .pillar-head .ic { width: 46px; height: 46px; border-radius: 13px; background: var(--navy); display: flex; align-items: center; justify-content: center; flex: none; }\r\n  .pillar-head .ic .icon { width: 23px; height: 23px; color: var(--yellow); }\r\n  .pillar-head h3 { font-size: 21px; font-weight: 700; margin: 0; color: var(--navy); line-height: 1.25; }\r\n  .pillar-lede { font-size: 15.5px; line-height: 1.6; color: var(--ink-soft); margin: 0; }\r\n  .pillar-points { list-style: none; margin: 0; padding: 0; display: flex; flex-direction: column; gap: 14px; }\r\n  .pillar-points li { display: flex; align-items: center; gap: 12px; font-size: 14.5px; color: var(--navy); font-weight: 600; line-height: 1.45; }\r\n  .pillar-points li .ic { width: 24px; height: 24px; border-radius: 7px; background: var(--lav); display: flex; align-items: center; justify-content: center; flex: none; }\r\n  .pillar-points li .ic .icon { width: 14px; height: 14px; color: var(--navy); }\r\n  @media (max-width: 860px){ .pillar { grid-template-columns: 1fr; gap: 22px; padding: 28px; } }\r\n\r\n  \/* ================= CHANNELS ================= *\/\r\n  .types { padding: 84px 0; background: var(--lav); }\r\n  .method-group { margin-top: 48px; }\r\n  .method-group-label { display: flex; align-items: center; gap: 10px; font-size: 12.5px; font-weight: 700; letter-spacing: .06em; text-transform: uppercase; color: var(--ink-mute); margin: 0 0 22px; }\r\n  .method-group-label .num { width: 20px; height: 20px; border-radius: 50%; background: var(--navy); color: var(--yellow); font-size: 11px; display: flex; align-items: center; justify-content: center; flex: none; }\r\n  .types-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 22px; }\r\n  .types-grid.two-col { grid-template-columns: repeat(2, 1fr); }\r\n  .type-card { background: #fff; border-radius: var(--r-card); padding: 28px; box-shadow: 0 10px 26px -18px rgba(33,64,90,.25); }\r\n  .type-top { display: flex; align-items: center; gap: 12px; margin-bottom: 14px; }\r\n  .type-top .ic { width: 34px; height: 34px; border-radius: 10px; background: var(--lav); display: flex; align-items: center; justify-content: center; flex: none; }\r\n  .type-top .ic .icon { width: 18px; height: 18px; color: var(--navy); }\r\n  .type-name { font-weight: 700; font-size: 15.5px; color: var(--navy); }\r\n  .type-desc { font-size: 13.5px; line-height: 1.55; color: var(--ink-soft); margin: 0; }\r\n  @media (max-width: 980px){ .types-grid, .types-grid.two-col { grid-template-columns: 1fr 1fr; } }\r\n  @media (max-width: 620px){ .types-grid, .types-grid.two-col { grid-template-columns: 1fr; } }\r\n\r\n  .limit-panel { margin-top: 56px; background: #fff; border-radius: var(--r-card); padding: 34px; box-shadow: 0 10px 26px -18px rgba(33,64,90,.25); }\r\n  .limit-panel-head { display: flex; align-items: center; gap: 16px; margin-bottom: 20px; }\r\n  .limit-panel-head .ic { width: 46px; height: 46px; border-radius: 13px; background: var(--lav); display: flex; align-items: center; justify-content: center; flex: none; }\r\n  .limit-panel-head .ic .icon { width: 23px; height: 23px; color: var(--navy); }\r\n  .limit-panel-head .t { font-weight: 700; font-size: 20px; color: var(--navy); }\r\n  .limit-panel-head .s { font-size: 13px; color: var(--ink-mute); margin-top: 3px; }\r\n  .limit-rows { display: grid; grid-template-columns: repeat(3, 1fr); gap: 10px; }\r\n  .limit-row { display: flex; align-items: center; gap: 10px; padding: 12px 14px; border-radius: 12px; background: var(--lav); font-size: 13.5px; font-weight: 700; color: var(--navy); }\r\n  .limit-row .badge { margin-left: auto; font-size: 11px; font-weight: 700; background: #fff; color: #9A6B12; padding: 4px 10px; border-radius: var(--r-pill); white-space: nowrap; }\r\n  .limit-panel-cta { display: inline-flex; align-items: center; gap: 8px; margin-top: 22px; font-weight: 700; font-size: 14px; color: var(--navy); text-decoration: none !important; }\r\n  .limit-panel-cta .icon { width: 16px; height: 16px; }\r\n  @media (max-width: 980px){ .limit-rows { grid-template-columns: 1fr 1fr; } }\r\n  @media (max-width: 560px){ .limit-rows { grid-template-columns: 1fr; } }\r\n\r\n  \/* ================= FLOW ================= *\/\r\n  .flow { background: var(--lav); padding: 84px 0; }\r\n  .flow-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 0; margin-top: 48px; position: relative; }\r\n  .flow-step { position: relative; padding: 0 20px; text-align: left; }\r\n  .flow-step:not(:last-child)::after { content: \"\"; position: absolute; top: 21px; right: -10px; width: calc(100% - 22px); height: 2px; background: repeating-linear-gradient(90deg, var(--line) 0 8px, transparent 8px 14px); }\r\n  .flow-num { width: 42px; height: 42px; border-radius: 50%; background: var(--navy); color: var(--yellow); font-weight: 700; font-size: 16px; display: flex; align-items: center; justify-content: center; margin-bottom: 18px; position: relative; z-index: 1; }\r\n  .flow-step h3 { font-size: 15.5px; font-weight: 700; margin: 0 0 6px; color: var(--navy); }\r\n  .flow-step p { font-size: 13.5px; line-height: 1.5; color: var(--ink-soft); margin: 0; }\r\n  @media (max-width: 900px){ .flow-grid { grid-template-columns: 1fr 1fr; gap: 32px 20px; } .flow-step:not(:last-child)::after { display: none; } }\r\n  @media (max-width: 560px){ .flow-grid { grid-template-columns: 1fr; } }\r\n\r\n  \/* ================= SIBLING MODULES ================= *\/\r\n  .siblings { padding: 84px 0; background: var(--cream); }\r\n  .sib-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 18px; margin-top: 40px; }\r\n  .sib-card { display: flex; align-items: center; gap: 16px; background: #fff; border: 1px solid var(--line); border-radius: var(--r-card); padding: 22px; text-decoration: none; transition: transform .15s, box-shadow .15s; }\r\n  .sib-card:hover { transform: translateY(-2px); box-shadow: var(--shadow); }\r\n  .sib-card .ic { width: 44px; height: 44px; border-radius: 12px; background: var(--lav); display: flex; align-items: center; justify-content: center; flex: none; }\r\n  .sib-card .ic .icon { width: 22px; height: 22px; color: var(--navy); }\r\n  .sib-card .t { font-weight: 700; font-size: 15px; color: var(--navy); }\r\n  .sib-card .s { font-size: 12.5px; color: var(--ink-mute); margin-top: 2px; }\r\n  .sib-card .go { margin-left: auto; color: var(--ink-mute); }\r\n  @media (max-width: 800px){ .sib-grid { grid-template-columns: 1fr; } }\r\n\r\n  \/* ================= FINAL CTA ================= *\/\r\n  .cta-final { background: var(--navy); color: #fff; padding: 90px 0; text-align: center; }\r\n  .cta-final h2 { font-weight: 700; font-size: 34px; line-height: 1.2; letter-spacing: -.02em; margin: 0 auto; max-width: 640px; color: #fff; text-wrap: balance; }\r\n  .cta-final p { font-size: 17px; color: rgba(255,255,255,.78); margin: 16px auto 0; max-width: 520px; }\r\n  .cta-final .cta-row { display: flex; align-items: center; justify-content: center; gap: 16px; margin-top: 32px; flex-wrap: wrap; }\r\n<\/style>\r\n\r\n<svg width=\"0\" height=\"0\" style=\"position:absolute\" aria-hidden=\"true\">\r\n  <defs>\r\n    <symbol id=\"ic-mail\" viewBox=\"0 0 24 24\"><rect x=\"3\" y=\"5.5\" width=\"18\" height=\"13\" rx=\"2\"\/><path d=\"M3.5 6.5 12 13 20.5 6.5\"\/><\/symbol>\r\n    <symbol id=\"ic-bell\" viewBox=\"0 0 24 24\"><path d=\"M6 16v-4.5a6 6 0 0 1 12 0V16l1.8 2.2H4.2Z\"\/><path d=\"M10.3 20a1.9 1.9 0 0 0 3.4 0\"\/><\/symbol>\r\n    <symbol id=\"ic-news\" viewBox=\"0 0 24 24\"><path d=\"M4.5 4.5h12a2 2 0 0 1 2 2V18a1.5 1.5 0 0 1-1.5 1.5H6.5A2 2 0 0 1 4.5 17.5V4.5Z\"\/><path d=\"M18.5 8V17.5a1.5 1.5 0 0 0 1.5 1.5\"\/><path d=\"M7.5 8h6M7.5 11h6M7.5 14h4\"\/><\/symbol>\r\n    <symbol id=\"ic-chat\" viewBox=\"0 0 24 24\"><path d=\"M4 5.5h16c.66 0 1.2.54 1.2 1.2v9.4c0 .66-.54 1.2-1.2 1.2H9.3L5 21v-3.7H4c-.66 0-1.2-.54-1.2-1.2V6.7c0-.66.54-1.2 1.2-1.2Z\"\/><circle cx=\"8\" cy=\"11.3\" r=\".9\" fill=\"currentColor\" stroke=\"none\"\/><circle cx=\"12\" cy=\"11.3\" r=\".9\" fill=\"currentColor\" stroke=\"none\"\/><circle cx=\"16\" cy=\"11.3\" r=\".9\" fill=\"currentColor\" stroke=\"none\"\/><\/symbol>\r\n    <symbol id=\"ic-sms\" viewBox=\"0 0 24 24\"><rect x=\"7\" y=\"2.5\" width=\"10\" height=\"19\" rx=\"2.2\"\/><path d=\"M9.5 8h5M9.5 11.3h3\"\/><circle cx=\"12\" cy=\"18\" r=\".9\" fill=\"currentColor\" stroke=\"none\"\/><\/symbol>\r\n    <symbol id=\"ic-share\" viewBox=\"0 0 24 24\"><circle cx=\"6\" cy=\"12\" r=\"2.4\"\/><circle cx=\"17.2\" cy=\"6\" r=\"2.4\"\/><circle cx=\"17.2\" cy=\"18\" r=\"2.4\"\/><path d=\"M8.1 10.7 15 7M8.1 13.3 15 17\"\/><\/symbol>\r\n    <symbol id=\"ic-chart\" viewBox=\"0 0 24 24\"><path d=\"M3 20h18\"\/><rect x=\"5\" y=\"12\" width=\"3.2\" height=\"8\"\/><rect x=\"10.4\" y=\"7\" width=\"3.2\" height=\"13\"\/><rect x=\"15.8\" y=\"15\" width=\"3.2\" height=\"5\"\/><\/symbol>\r\n    <symbol id=\"ic-link\" viewBox=\"0 0 24 24\"><path d=\"M9 15 15 9\"\/><path d=\"M11 7.3l1.6-1.6a3.3 3.3 0 0 1 4.7 4.7L15.7 12\"\/><path d=\"M13 16.7l-1.6 1.6a3.3 3.3 0 0 1-4.7-4.7L8.3 12\"\/><\/symbol>\r\n    <symbol id=\"ic-target\" viewBox=\"0 0 24 24\"><circle cx=\"12\" cy=\"12\" r=\"8\"\/><circle cx=\"12\" cy=\"12\" r=\"4.3\"\/><circle cx=\"12\" cy=\"12\" r=\"1\" fill=\"currentColor\" stroke=\"none\"\/><\/symbol>\r\n    <symbol id=\"ic-repeat\" viewBox=\"0 0 24 24\"><path d=\"M6 7h9.5a3 3 0 0 1 3 3v1.5\"\/><path d=\"M13 4l3.5 3-3.5 3\"\/><path d=\"M18 17H8.5a3 3 0 0 1-3-3v-1.5\"\/><path d=\"M11 20l-3.5-3 3.5-3\"\/><\/symbol>\r\n    <symbol id=\"ic-people\" viewBox=\"0 0 24 24\"><circle cx=\"9\" cy=\"8.3\" r=\"2.5\"\/><path d=\"M4.2 19c0-2.8 2.1-4.6 4.8-4.6s4.8 1.8 4.8 4.6\"\/><circle cx=\"16.6\" cy=\"8.8\" r=\"2\"\/><path d=\"M14.9 14.5c2.1.3 3.6 1.9 3.6 4.3\"\/><\/symbol>\r\n    <symbol id=\"ic-shop\" viewBox=\"0 0 24 24\"><path d=\"M4 8.5 5.5 4h13L20 8.5\"\/><path d=\"M4 8.5h16v10.5a1 1 0 0 1-1 1H5a1 1 0 0 1-1-1V8.5Z\"\/><path d=\"M9.5 12v1.8a2.5 2.5 0 0 0 5 0V12\"\/><\/symbol>\r\n    <symbol id=\"ic-alert\" viewBox=\"0 0 24 24\"><circle cx=\"12\" cy=\"12\" r=\"8.5\"\/><path d=\"M12 7.5v5.5\"\/><circle cx=\"12\" cy=\"16.3\" r=\"1\" fill=\"currentColor\" stroke=\"none\"\/><\/symbol>\r\n    <symbol id=\"ic-clock\" viewBox=\"0 0 24 24\"><circle cx=\"12\" cy=\"12\" r=\"8.5\"\/><path d=\"M12 7.5V12l3.2 2\"\/><\/symbol>\r\n    <symbol id=\"ic-layers\" viewBox=\"0 0 24 24\"><path d=\"M12 3.5 21 8.5 12 13.5 3 8.5Z\"\/><path d=\"M3 12.5 12 17.5 21 12.5\"\/><path d=\"M3 16.5 12 21.5 21 16.5\"\/><\/symbol>\r\n    <symbol id=\"ic-eye\" viewBox=\"0 0 24 24\"><path d=\"M2.5 12S6 5.8 12 5.8 21.5 12 21.5 12 18 18.2 12 18.2 2.5 12 2.5 12Z\"\/><circle cx=\"12\" cy=\"12\" r=\"2.6\"\/><\/symbol>\r\n    <symbol id=\"ic-check\" viewBox=\"0 0 24 24\"><circle cx=\"12\" cy=\"12\" r=\"8.5\"\/><path d=\"M8.2 12.4 10.7 15 15.9 9.3\"\/><\/symbol>\r\n    <symbol id=\"ic-arrow-forward\" viewBox=\"0 0 24 24\"><path d=\"M4 12h15.5\"\/><path d=\"M14 6.5 19.5 12 14 17.5\"\/><\/symbol>\r\n  <\/defs>\r\n<\/svg>\r\n\r\n<body>\r\n\r\n<main id=\"marketing\">\r\n\r\n  <!-- ================= HERO ================= -->\r\n  <section class=\"hero\">\r\n    <div class=\"wrap hero-top\">\r\n      <div>\r\n        <div class=\"hero-eyebrow\">\r\n          <span class=\"pill pill-cream\">Bring dein Gesch\u00e4ft voran<\/span>\r\n          <span class=\"crumb\">\/ Marketing<\/span>\r\n        <\/div>\r\n        <h1>Das ganze Marketing deines Studios, <span class=\"mark\">ohne Resawod zu verlassen<\/span><\/h1>\r\n        <p class=\"lede\">Kommunikation, Marketing und Social Media im selben Panel, in dem du schon Buchungen und Abonnements verwaltest. Keine f\u00fcnf verschiedenen Tools mehr \u2013 alles verbunden in Resawod.<\/p>\r\n        <div class=\"cta-row\">\r\n          <a class=\"btn btn-yellow\" href=\"https:\/\/resawod.com\/de\/demo\/\">Fordere deine kostenlose Demo an<\/a>\r\n        <\/div>\r\n      <\/div>\r\n\r\n      <div class=\"diagram-wrap\">\r\n        <div class=\"diagram-card\">\r\n          <span class=\"diagram-source\"><svg class=\"icon\"><use href=\"#ic-target\"><\/use><\/svg>Zielgruppe: aktiv, letzte 30 Tage<\/span>\r\n          <div class=\"diagram-connector\"><\/div>\r\n          <div class=\"diagram-channels\">\r\n            <div class=\"diagram-chip\">\r\n              <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-mail\"><\/use><\/svg><\/span>\r\n              <span class=\"label\">E-Mail<\/span>\r\n            <\/div>\r\n            <div class=\"diagram-chip\">\r\n              <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-bell\"><\/use><\/svg><\/span>\r\n              <span class=\"label\">Push<\/span>\r\n            <\/div>\r\n            <div class=\"diagram-chip\">\r\n              <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-sms\"><\/use><\/svg><\/span>\r\n              <span class=\"label\">SMS<\/span>\r\n            <\/div>\r\n            <div class=\"diagram-chip\">\r\n              <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-chat\"><\/use><\/svg><\/span>\r\n              <span class=\"label\">Chat<\/span>\r\n            <\/div>\r\n            <div class=\"diagram-chip\">\r\n              <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-share\"><\/use><\/svg><\/span>\r\n              <span class=\"label\">Social<\/span>\r\n            <\/div>\r\n          <\/div>\r\n          <div class=\"diagram-caption\">Eine Zielgruppe, so viele Kan\u00e4le wie du brauchst<\/div>\r\n        <\/div>\r\n\r\n        <div class=\"float-chip chip-alert\">\r\n          <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-link\"><\/use><\/svg><\/span>\r\n          <span class=\"txt\"><span class=\"k\">Express-Anmeldung<\/span><br><span class=\"v\">Ein Lead kommt von selbst rein<\/span><\/span>\r\n        <\/div>\r\n        <div class=\"float-chip chip-capacity\">\r\n          <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-repeat\"><\/use><\/svg><\/span>\r\n          <span class=\"txt\"><span class=\"k\">Workflows<\/span><br><span class=\"v\">L\u00e4uft automatisch ab<\/span><\/span>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <!-- ================= PAIN ================= -->\r\n  <section class=\"pain\">\r\n    <div class=\"wrap\">\r\n      <div class=\"sec-head\">\r\n        <span class=\"pill pill-lav\">Die Realit\u00e4t<\/span>\r\n        <h2>Marketing mit f\u00fcnf losen Tools zu machen ist kein Marketing, das ist Br\u00e4nde l\u00f6schen<\/h2>\r\n        <p>Ein privates WhatsApp f\u00fcr Mitteilungen, eine Excel-Tabelle f\u00fcr Leads, ein Instagram-Konto, das niemand plant: nichts spricht miteinander, und jede Nachricht muss f\u00fcr jeden Kanal neu geschrieben werden. Das geht meistens schief.<\/p>\r\n      <\/div>\r\n\r\n      <div class=\"pain-grid\">\r\n        <div class=\"pain-card\">\r\n          <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-layers\"><\/use><\/svg><\/span>\r\n          <h3>Jeder Kanal lebt in seiner eigenen App<\/h3>\r\n          <p>Die Mitteilung geht hier raus, die Promo dort, die Erinnerung woanders: nichts ist verbunden, also l\u00e4sst sich nichts messen oder leicht wiederholen.<\/p>\r\n        <\/div>\r\n        <div class=\"pain-card\">\r\n          <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-clock\"><\/use><\/svg><\/span>\r\n          <h3>Der Lead wird kalt, w\u00e4hrend gerade ein Platz frei ist<\/h3>\r\n          <p>Ohne eine M\u00f6glichkeit, ihn zu erfassen und dich sofort zu benachrichtigen, probiert ein Interessent, der nicht innerhalb von Minuten eine Antwort bekommt, es einfach im Studio nebenan.<\/p>\r\n        <\/div>\r\n        <div class=\"pain-card\">\r\n          <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-eye\"><\/use><\/svg><\/span>\r\n          <h3>Du wei\u00dft nicht, was wirklich Anmeldungen bringt<\/h3>\r\n          <p>Ohne jede Anmeldung mit ihrer Quelle zu verkn\u00fcpfen, ist jeder Euro f\u00fcr Anzeigen oder Social Media eine Wette ins Blaue, keine datenbasierte Entscheidung.<\/p>\r\n        <\/div>\r\n        <div class=\"pain-card\">\r\n          <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-alert\"><\/use><\/svg><\/span>\r\n          <h3>Dieselbe Mitteilung, wieder von Hand geschrieben<\/h3>\r\n          <p>Eine Zeit\u00e4nderung, eine Promo, eine Kurserinnerung: ohne Segmentierung oder Automatisierung muss sie jemand jedes Mal neu verfassen und verschicken.<\/p>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <!-- ================= CHANNELS ================= -->\r\n  <section class=\"types\" id=\"funcionalidad\">\r\n    <div class=\"wrap\">\r\n      <div class=\"sec-head\">\r\n        <span class=\"pill pill-cream\">Die L\u00f6sung<\/span>\r\n        <h2>Jeder Kanal, f\u00fcr das, wof\u00fcr er am besten funktioniert<\/h2>\r\n        <p>Nicht jede Mitteilung verdient denselben Kanal. Eine Last-Minute-\u00c4nderung braucht eine Push-Nachricht, eine Promo braucht E-Mail, eine dringende Sache braucht SMS. Resawod l\u00e4sst dich w\u00e4hlen, ohne dass du irgendetwas nebenbei aufbauen musst.<\/p>\r\n      <\/div>\r\n\r\n      <div class=\"method-group\">\r\n        <div class=\"method-group-label\"><span class=\"num\">1<\/span>Sprich mit deiner Community<\/div>\r\n        <div class=\"types-grid\">\r\n          <div class=\"type-card\">\r\n            <div class=\"type-top\">\r\n              <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-bell\"><\/use><\/svg><\/span>\r\n              <span class=\"type-name\">Push in der App<\/span>\r\n            <\/div>\r\n            <p class=\"type-desc\">Schnelle, direkte Mitteilung an alle, die die App deiner Box gerade auf dem Handy ge\u00f6ffnet haben.<\/p>\r\n          <\/div>\r\n          <div class=\"type-card\">\r\n            <div class=\"type-top\">\r\n              <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-news\"><\/use><\/svg><\/span>\r\n              <span class=\"type-name\">News in der App<\/span>\r\n            <\/div>\r\n            <p class=\"type-desc\">Mitteilungen, die in der App gespeichert bleiben, f\u00fcr alle, die sie im Moment verpasst haben.<\/p>\r\n          <\/div>\r\n          <div class=\"type-card\">\r\n            <div class=\"type-top\">\r\n              <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-chat\"><\/use><\/svg><\/span>\r\n              <span class=\"type-name\">Einzelchat<\/span>\r\n            <\/div>\r\n            <p class=\"type-desc\">Direkter Austausch mit dem Athleten, ohne Resawod zu verlassen.<\/p>\r\n          <\/div>\r\n          <div class=\"type-card\">\r\n            <div class=\"type-top\">\r\n              <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-chat\"><\/use><\/svg><\/span>\r\n              <span class=\"type-name\">Kurs-Chat<\/span>\r\n            <\/div>\r\n            <p class=\"type-desc\">Schreib allen, die f\u00fcr einen Kurs angemeldet sind: um eine Absage mitzuteilen oder zu sagen, dass sie Material mitbringen sollen.<\/p>\r\n          <\/div>\r\n          <div class=\"type-card\">\r\n            <div class=\"type-top\">\r\n              <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-mail\"><\/use><\/svg><\/span>\r\n              <span class=\"type-name\">E-Mail<\/span>\r\n            <\/div>\r\n            <p class=\"type-desc\">F\u00fcr Newsletter, Promotions und Mitteilungen mit mehr Inhalt.<\/p>\r\n          <\/div>\r\n          <div class=\"type-card\">\r\n            <div class=\"type-top\">\r\n              <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-sms\"><\/use><\/svg><\/span>\r\n              <span class=\"type-name\">SMS<\/span>\r\n            <\/div>\r\n            <p class=\"type-desc\">F\u00fcr Dringendes: kommt an, auch wenn die App nicht offen ist und die Mails nicht gecheckt wurden.<\/p>\r\n          <\/div>\r\n        <\/div>\r\n      <\/div>\r\n\r\n      <div class=\"method-group\">\r\n        <div class=\"method-group-label\"><span class=\"num\">2<\/span>Ver\u00f6ffentlichen und messen<\/div>\r\n        <div class=\"types-grid two-col\">\r\n          <div class=\"type-card\">\r\n            <div class=\"type-top\">\r\n              <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-share\"><\/use><\/svg><\/span>\r\n              <span class=\"type-name\">Social Media<\/span>\r\n            <\/div>\r\n            <p class=\"type-desc\">Ver\u00f6ffentliche und plane deine Social-Media-Inhalte, ohne das Panel zu verlassen.<\/p>\r\n          <\/div>\r\n          <div class=\"type-card\">\r\n            <div class=\"type-top\">\r\n              <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-chart\"><\/use><\/svg><\/span>\r\n              <span class=\"type-name\">Google Analytics<\/span>\r\n            <\/div>\r\n            <p class=\"type-desc\">Verbinde dein Konto, um mehr Kontext \u00fcber die Herkunft deiner Anmeldungen zu bekommen.<\/p>\r\n          <\/div>\r\n        <\/div>\r\n      <\/div>\r\n\r\n      <div class=\"limit-panel\">\r\n        <div class=\"limit-panel-head\">\r\n          <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-repeat\"><\/use><\/svg><\/span>\r\n          <div>\r\n            <div class=\"t\">Workflows und Zielgruppen<\/div>\r\n            <div class=\"s\">Was du hier von Hand verschickst, l\u00e4uft dort automatisch<\/div>\r\n          <\/div>\r\n        <\/div>\r\n        <div class=\"limit-rows\">\r\n          <div class=\"limit-row\">Willkommen f\u00fcr ein neues Mitglied<span class=\"badge\">Automatisch<\/span><\/div>\r\n          <div class=\"limit-row\">Hinweis, wenn ein Abonnement bald abl\u00e4uft<span class=\"badge\">Automatisch<\/span><\/div>\r\n          <div class=\"limit-row\">Erinnerung vor jedem Kurs<span class=\"badge\">Automatisch<\/span><\/div>\r\n        <\/div>\r\n        <a class=\"limit-panel-cta\" href=\"#\">Workflows und Zielgruppen ansehen<svg class=\"icon\"><use href=\"#ic-arrow-forward\"><\/use><\/svg><\/a>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <!-- ================= PILLARS (sell-first) ================= -->\r\n  <section class=\"features\">\r\n    <div class=\"wrap\">\r\n      <div class=\"sec-head\">\r\n        <span class=\"pill pill-cream\">Warum das wichtig ist<\/span>\r\n        <h2>Warum ein Trainingscenter das braucht<\/h2>\r\n        <p>Es geht nicht darum, mehr Nachrichten zu verschicken. Es geht darum, \u00fcber den Kanal zu sprechen, den deine Community wirklich nutzt, deinen Anmeldelink dort bereitzuhalten, wo er gebraucht wird, und zu wissen, was funktioniert, ohne raten zu m\u00fcssen.<\/p>\r\n      <\/div>\r\n\r\n      <div class=\"pillars\">\r\n        <div class=\"pillar\">\r\n          <div>\r\n            <div class=\"pillar-head\">\r\n              <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-target\"><\/use><\/svg><\/span>\r\n              <h3>Zielgruppen: die Segmentierung, die alles andere erst m\u00f6glich macht<\/h3>\r\n            <\/div>\r\n            <p class=\"pillar-lede\">Bevor du etwas verschickst, entscheidest du, an wen. Mit Zielgruppen baust du Segmente so fein, wie du sie brauchst \u2013 nach Abonnement, Aktivit\u00e4t, Anwesenheit, Zugeh\u00f6rigkeitsdauer, was auch immer \u2013 und nutzt sie f\u00fcr einen einzelnen Versand oder als Ausl\u00f6ser f\u00fcr einen ganzen Workflow. Das ist das Bindeglied zwischen Marketing und KPIs und Berichten: dieselbe Zielgruppe, die du zum Kommunizieren nutzt, ist die, die du sp\u00e4ter auswertest.<\/p>\r\n          <\/div>\r\n          <ul class=\"pillar-points\">\r\n            <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Komplexe Segmentierungen, mit so vielen Kriterien kombiniert, wie du brauchst<\/li>\r\n            <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Genauso geeignet f\u00fcr eine einzelne E-Mail wie f\u00fcr die Automatisierung mit Workflows<\/li>\r\n            <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Dieselbe Basis, die deine KPIs und Berichte speist<\/li>\r\n          <\/ul>\r\n        <\/div>\r\n\r\n        <div class=\"pillar\">\r\n          <div>\r\n            <div class=\"pillar-head\">\r\n              <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-chat\"><\/use><\/svg><\/span>\r\n              <h3>Alle deine Kan\u00e4le, ein einziges Panel<\/h3>\r\n            <\/div>\r\n            <p class=\"pillar-lede\">Push, Mitteilungen, Chat, E-Mail und SMS gehen alle von derselben Stelle raus, an der du schon Buchungen und Abonnements verwaltest. Du w\u00e4hlst die Zielgruppe, und die Nachricht kommt \u00fcber den richtigen Kanal an \u2013 ohne f\u00fcnf verschiedene Tools zu \u00f6ffnen, um mehrmals dasselbe zu sagen.<\/p>\r\n          <\/div>\r\n          <ul class=\"pillar-points\">\r\n            <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Ein Versand, \u00fcber den Kanal (oder die Kan\u00e4le), den du w\u00e4hlst<\/li>\r\n            <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Fertige Vorlagen f\u00fcr die Mitteilungen, die sich jede Woche wiederholen<\/li>\r\n            <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Verlauf von \u00d6ffnungen und Klicks pro Versand<\/li>\r\n          <\/ul>\r\n        <\/div>\r\n\r\n        <div class=\"pillar\">\r\n          <div>\r\n            <div class=\"pillar-head\">\r\n              <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-link\"><\/use><\/svg><\/span>\r\n              <h3>Ein Anmeldelink, den du platzierst, wo du willst<\/h3>\r\n            <\/div>\r\n            <p class=\"pillar-lede\">Die Express-Anmeldung gibt dir einen Anmeldelink f\u00fcr eine Anzeige, einen Social-Media-Post oder jede Ecke deiner Website: Jeder Klick kommt direkt als Lead rein, ohne lose Formulare und ohne Daten von Hand zu \u00fcbertragen. Resawod erstellt dir nicht die Anzeige oder die Kampagne, aber es zentralisiert, was du ohnehin schon machst: den Link, den Social-Media-Post und den Lead, der reinkommt \u2013 alles im selben Panel.<\/p>\r\n          <\/div>\r\n          <ul class=\"pillar-points\">\r\n            <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Ein Anmeldelink, g\u00fcltig \u00fcberall, wo du ihn platzierst<\/li>\r\n            <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Jeder Lead kommt direkt rein, bereit f\u00fcr dein Leads und CRM<\/li>\r\n            <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Social-Media-Ver\u00f6ffentlichung direkt im selben Panel integriert<\/li>\r\n          <\/ul>\r\n        <\/div>\r\n\r\n        <div class=\"pillar\">\r\n          <div>\r\n            <div class=\"pillar-head\">\r\n              <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-chart\"><\/use><\/svg><\/span>\r\n              <h3>Miss mit echten Daten, nicht nach Gef\u00fchl<\/h3>\r\n            <\/div>\r\n            <p class=\"pillar-lede\">Jede Anmeldung, die \u00fcber deinen Express-Anmeldung-Link reinkommt, wird als solche gekennzeichnet, und du kannst Google Analytics verbinden, um mehr Kontext zu bekommen. Du h\u00f6rst auf, deinen Aufwand blind zu verteilen, und st\u00fctzt dich stattdessen auf Daten statt auf Bauchgef\u00fchl.<\/p>\r\n          <\/div>\r\n          <ul class=\"pillar-points\">\r\n            <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Jede Anmeldung \u00fcber die Express-Anmeldung, klar gekennzeichnet<\/li>\r\n            <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Google Analytics anschlie\u00dfbar, ohne das Panel zu verlassen<\/li>\r\n            <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Daten genau dort, wo du deine n\u00e4chste Kampagne entscheidest, nicht in einer separaten Tabelle<\/li>\r\n          <\/ul>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <!-- ================= FLOW ================= -->\r\n  <section class=\"flow\">\r\n    <div class=\"wrap\">\r\n      <div class=\"sec-head\">\r\n        <span class=\"pill pill-lav\">Auf einen Blick<\/span>\r\n        <h2>So l\u00e4uft eine Kampagne ab, von Anfang bis Ende<\/h2>\r\n      <\/div>\r\n\r\n      <div class=\"flow-grid\">\r\n        <div class=\"flow-step\">\r\n          <div class=\"flow-num\">1<\/div>\r\n          <h3>Du segmentierst, wen du ansprichst<\/h3>\r\n          <p>Nach Profil, Aktivit\u00e4t, Abonnement oder Verhalten: Du entscheidest genau, wer die Nachricht bekommt.<\/p>\r\n        <\/div>\r\n        <div class=\"flow-step\">\r\n          <div class=\"flow-num\">2<\/div>\r\n          <h3>Du w\u00e4hlst den Kanal<\/h3>\r\n          <p>Push, E-Mail, SMS, Chat oder mehrere gleichzeitig, je nachdem, was du gerade kommunizierst.<\/p>\r\n        <\/div>\r\n        <div class=\"flow-step\">\r\n          <div class=\"flow-num\">3<\/div>\r\n          <h3>Du verschickst es oder automatisierst es<\/h3>\r\n          <p>Als einmaligen Versand oder als Workflow, der von selbst losl\u00e4uft, wenn es Zeit ist.<\/p>\r\n        <\/div>\r\n        <div class=\"flow-step\">\r\n          <div class=\"flow-num\">4<\/div>\r\n          <h3>Du misst das Ergebnis<\/h3>\r\n          <p>\u00d6ffnungen, Klicks und was \u00fcber deine Express-Anmeldung reinkam. Mit verbundenem Analytics bekommst du noch mehr Kontext.<\/p>\r\n        <\/div>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <!-- ================= SIBLING MODULES ================= -->\r\n  <section class=\"siblings\">\r\n    <div class=\"wrap\">\r\n      <div class=\"sec-head\">\r\n        <span class=\"pill pill-cream\">Bring dein Gesch\u00e4ft voran<\/span>\r\n        <h2>Marketing ist ein weiterer Baustein, um dein Center wachsen zu lassen<\/h2>\r\n        <p>Funktioniert zusammen mit den \u00fcbrigen Modulen dieser Kategorie, ohne das Tool zu wechseln.<\/p>\r\n      <\/div>\r\n\r\n      <div class=\"sib-grid\">\r\n        <a class=\"sib-card\" href=\"#\">\r\n          <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-people\"><\/use><\/svg><\/span>\r\n          <span><span class=\"t\">Leads und CRM<\/span><br><span class=\"s\">Verfolge und konvertiere jeden eingehenden Lead<\/span><\/span>\r\n          <span class=\"go\"><svg class=\"icon\"><use href=\"#ic-arrow-forward\"><\/use><\/svg><\/span>\r\n        <\/a>\r\n        <a class=\"sib-card\" href=\"#\">\r\n          <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-link\"><\/use><\/svg><\/span>\r\n          <span><span class=\"t\">Express-Anmeldung<\/span><br><span class=\"s\">Ein Anmeldelink, den du platzierst, wo du willst<\/span><\/span>\r\n          <span class=\"go\"><svg class=\"icon\"><use href=\"#ic-arrow-forward\"><\/use><\/svg><\/span>\r\n        <\/a>\r\n        <a class=\"sib-card\" href=\"#\">\r\n          <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-repeat\"><\/use><\/svg><\/span>\r\n          <span><span class=\"t\">Workflows und Zielgruppen<\/span><br><span class=\"s\">Erweiterte Segmentierung und automatisierte Vers\u00e4nde<\/span><\/span>\r\n          <span class=\"go\"><svg class=\"icon\"><use href=\"#ic-arrow-forward\"><\/use><\/svg><\/span>\r\n        <\/a>\r\n        <a class=\"sib-card\" href=\"#\">\r\n          <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-shop\"><\/use><\/svg><\/span>\r\n          <span><span class=\"t\">POS<\/span><br><span class=\"s\">Verk\u00e4ufe und Zahlungen im selben System<\/span><\/span>\r\n          <span class=\"go\"><svg class=\"icon\"><use href=\"#ic-arrow-forward\"><\/use><\/svg><\/span>\r\n        <\/a>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n  <!-- ================= FINAL CTA ================= -->\r\n  <section class=\"cta-final\">\r\n    <div class=\"wrap\">\r\n      <h2>Bereit f\u00fcr Marketing ohne f\u00fcnf lose Tools?<\/h2>\r\n      <p>Sieh, wie deine Kampagnen, deine Express-Anmeldung und deine Kan\u00e4le zusammenspielen \u2013 alles im selben Panel.<\/p>\r\n      <div class=\"cta-row\">\r\n        <a class=\"btn btn-yellow\" href=\"https:\/\/resawod.com\/de\/demo\/\">Fordere deine kostenlose Demo an<\/a>\r\n        <a class=\"btn btn-ghost-dark\" href=\"https:\/\/resawod.com\/de\/preise\/\">Preis berechnen<\/a>\r\n      <\/div>\r\n    <\/div>\r\n  <\/section>\r\n\r\n<\/main>\r\n<\/body>\r\n<\/html>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Marketing-Software f\u00fcr Fitnessstudios und Boxes: E-Mail, Push, SMS und Social Media im selben Panel, das du schon f\u00fcr Buchungen und Abonnements nutzt. Fordere deine kostenlose Demo an.<\/p>\n","protected":false},"author":9,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","footnotes":""},"class_list":["post-37772","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Marketing f\u00fcr Fitnessstudios und Boxes | Resawod&lt;<\/title>\n<meta name=\"description\" content=\"Marketing-Software f\u00fcr Fitnessstudios und Boxes: E-Mail, Push, SMS und Social Media im selben Panel, das du schon f\u00fcr Buchungen und Abonnements nutzt. Fordere deine kostenlose Demo an.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/resawod.com\/de\/marketing\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing f\u00fcr Fitnessstudios und Boxes | Resawod&lt;\" \/>\n<meta property=\"og:description\" content=\"Marketing-Software f\u00fcr Fitnessstudios und Boxes: E-Mail, Push, SMS und Social Media im selben Panel, das du schon f\u00fcr Buchungen und Abonnements nutzt. Fordere deine kostenlose Demo an.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/resawod.com\/de\/marketing\/\" \/>\n<meta property=\"og:site_name\" content=\"Resawod\" \/>\n<meta property=\"article:modified_time\" content=\"2026-07-22T10:01:36+00:00\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Gesch\u00e4tzte Lesezeit\" \/>\n\t<meta name=\"twitter:data1\" content=\"5\u00a0Minuten\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/resawod.com\/de\/marketing\/\",\"url\":\"https:\/\/resawod.com\/de\/marketing\/\",\"name\":\"Marketing f\u00fcr Fitnessstudios und Boxes | Resawod&lt;\",\"isPartOf\":{\"@id\":\"https:\/\/resawod.com\/de\/#website\"},\"datePublished\":\"2026-07-22T10:01:33+00:00\",\"dateModified\":\"2026-07-22T10:01:36+00:00\",\"description\":\"Marketing-Software f\u00fcr Fitnessstudios und Boxes: E-Mail, Push, SMS und Social Media im selben Panel, das du schon f\u00fcr Buchungen und Abonnements nutzt. Fordere deine kostenlose Demo an.\",\"breadcrumb\":{\"@id\":\"https:\/\/resawod.com\/de\/marketing\/#breadcrumb\"},\"inLanguage\":\"de\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/resawod.com\/de\/marketing\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/resawod.com\/de\/marketing\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/resawod.com\/de\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Marketing f\u00fcr Fitnessstudios\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/resawod.com\/de\/#website\",\"url\":\"https:\/\/resawod.com\/de\/\",\"name\":\"Resawod\",\"description\":\"\",\"publisher\":{\"@id\":\"https:\/\/resawod.com\/de\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/resawod.com\/de\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"de\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/resawod.com\/de\/#organization\",\"name\":\"Resawod\",\"url\":\"https:\/\/resawod.com\/de\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"de\",\"@id\":\"https:\/\/resawod.com\/de\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/resawod.com\/wp-content\/uploads\/sites\/7\/2025\/06\/resawod_Sitelogo.svg\",\"contentUrl\":\"https:\/\/resawod.com\/wp-content\/uploads\/sites\/7\/2025\/06\/resawod_Sitelogo.svg\",\"width\":350,\"height\":65,\"caption\":\"Resawod\"},\"image\":{\"@id\":\"https:\/\/resawod.com\/de\/#\/schema\/logo\/image\/\"}}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Marketing f\u00fcr Fitnessstudios und Boxes | Resawod&lt;","description":"Marketing-Software f\u00fcr Fitnessstudios und Boxes: E-Mail, Push, SMS und Social Media im selben Panel, das du schon f\u00fcr Buchungen und Abonnements nutzt. Fordere deine kostenlose Demo an.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/resawod.com\/de\/marketing\/","og_locale":"de_DE","og_type":"article","og_title":"Marketing f\u00fcr Fitnessstudios und Boxes | Resawod&lt;","og_description":"Marketing-Software f\u00fcr Fitnessstudios und Boxes: E-Mail, Push, SMS und Social Media im selben Panel, das du schon f\u00fcr Buchungen und Abonnements nutzt. Fordere deine kostenlose Demo an.","og_url":"https:\/\/resawod.com\/de\/marketing\/","og_site_name":"Resawod","article_modified_time":"2026-07-22T10:01:36+00:00","twitter_card":"summary_large_image","twitter_misc":{"Gesch\u00e4tzte Lesezeit":"5\u00a0Minuten"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"WebPage","@id":"https:\/\/resawod.com\/de\/marketing\/","url":"https:\/\/resawod.com\/de\/marketing\/","name":"Marketing f\u00fcr Fitnessstudios und Boxes | Resawod&lt;","isPartOf":{"@id":"https:\/\/resawod.com\/de\/#website"},"datePublished":"2026-07-22T10:01:33+00:00","dateModified":"2026-07-22T10:01:36+00:00","description":"Marketing-Software f\u00fcr Fitnessstudios und Boxes: E-Mail, Push, SMS und Social Media im selben Panel, das du schon f\u00fcr Buchungen und Abonnements nutzt. Fordere deine kostenlose Demo an.","breadcrumb":{"@id":"https:\/\/resawod.com\/de\/marketing\/#breadcrumb"},"inLanguage":"de","potentialAction":[{"@type":"ReadAction","target":["https:\/\/resawod.com\/de\/marketing\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/resawod.com\/de\/marketing\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/resawod.com\/de\/"},{"@type":"ListItem","position":2,"name":"Marketing f\u00fcr Fitnessstudios"}]},{"@type":"WebSite","@id":"https:\/\/resawod.com\/de\/#website","url":"https:\/\/resawod.com\/de\/","name":"Resawod","description":"","publisher":{"@id":"https:\/\/resawod.com\/de\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/resawod.com\/de\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"de"},{"@type":"Organization","@id":"https:\/\/resawod.com\/de\/#organization","name":"Resawod","url":"https:\/\/resawod.com\/de\/","logo":{"@type":"ImageObject","inLanguage":"de","@id":"https:\/\/resawod.com\/de\/#\/schema\/logo\/image\/","url":"https:\/\/resawod.com\/wp-content\/uploads\/sites\/7\/2025\/06\/resawod_Sitelogo.svg","contentUrl":"https:\/\/resawod.com\/wp-content\/uploads\/sites\/7\/2025\/06\/resawod_Sitelogo.svg","width":350,"height":65,"caption":"Resawod"},"image":{"@id":"https:\/\/resawod.com\/de\/#\/schema\/logo\/image\/"}}]}},"_links":{"self":[{"href":"https:\/\/resawod.com\/de\/wp-json\/wp\/v2\/pages\/37772","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/resawod.com\/de\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/resawod.com\/de\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/resawod.com\/de\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/resawod.com\/de\/wp-json\/wp\/v2\/comments?post=37772"}],"version-history":[{"count":3,"href":"https:\/\/resawod.com\/de\/wp-json\/wp\/v2\/pages\/37772\/revisions"}],"predecessor-version":[{"id":37775,"href":"https:\/\/resawod.com\/de\/wp-json\/wp\/v2\/pages\/37772\/revisions\/37775"}],"wp:attachment":[{"href":"https:\/\/resawod.com\/de\/wp-json\/wp\/v2\/media?parent=37772"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}