{"id":37861,"date":"2026-07-23T13:00:24","date_gmt":"2026-07-23T13:00:24","guid":{"rendered":"https:\/\/resawod.com\/workflows\/"},"modified":"2026-08-14T10:55:14","modified_gmt":"2026-08-14T10:55:14","slug":"workflows","status":"publish","type":"page","link":"https:\/\/resawod.com\/en\/workflows\/","title":{"rendered":"Workflows and audiences"},"content":{"rendered":"\t\t
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\n\t\t\t\t\t\r\n\r\n\r\n\r\n\r\n\r\n\r\nWorkflows and audiences | Resawod<\/title>\r\n<meta name=\"description\" content=\"Workflows and audiences in Resawod: segment your members with as much precision as you need and let your gym's messages send themselves, through the right channel.\">\r\n<link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\">\r\n<link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\" crossorigin>\r\n<link rel=\"stylesheet\" href=\"https:\/\/fonts.googleapis.com\/css2?family=Poppins:ital,wght@0,400;0,500;0,600;0,700;0,800;1,500&display=swap\">\r\n<style>\r\n :root {\r\n --yellow: #F8AF20;\r\n --navy: #21405A;\r\n --cream: #FBF1E0;\r\n --lav: #EEF0F8;\r\n --ink-soft: #56697A;\r\n --ink-mute: #8193A1;\r\n --line: #DCE0EC;\r\n --r-card: 18px;\r\n --r-lg: 24px;\r\n --r-pill: 999px;\r\n --shadow: 0 18px 40px -22px rgba(33,64,90,.28), 0 2px 6px rgba(33,64,90,.05);\r\n }\r\n *, *::before, *::after { box-sizing: border-box; }\r\n html { scroll-behavior: smooth; }\r\n body { margin: 0; background: var(--cream); color: var(--navy); font-family: 'Poppins', system-ui, sans-serif; -webkit-font-smoothing: antialiased; overflow-x: hidden; }\r\n img { max-width: 100%; }\r\n\r\n .icon { width: 20px; height: 20px; display: inline-block; vertical-align: middle; flex: none; }\r\n svg.icon { fill: none; stroke: currentColor; stroke-width: 1.8; stroke-linecap: round; stroke-linejoin: round; }\r\n\r\n .wrap { max-width: 1180px; margin: 0 auto; padding: 0 48px; }\r\n .wrap-narrow { max-width: 860px; }\r\n @media (max-width: 720px){ .wrap { padding: 0 22px; } }\r\n\r\n a { color: inherit; }\r\n :focus-visible { outline: 3px solid var(--yellow); outline-offset: 2px; }\r\n\r\n .mark { background-image: linear-gradient(transparent 58%, rgba(248,175,32,.42) 58%, rgba(248,175,32,.42) 92%, transparent 92%); padding: 0 .04em; }\r\n .hl { color: var(--yellow); }\r\n\r\n .pill { display: inline-flex; align-items: center; gap: 8px; font-size: 12.5px; font-weight: 700; 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border: 1.5px solid rgba(255,255,255,.85); }\r\n .btn-ghost-dark:hover { background: #fff; color: var(--navy) !important; transform: translateY(-1px); }\r\n .btn-sm { padding: 10px 20px; font-size: 14px; }\r\n\r\n \/* ================= HERO ================= *\/\r\n .hero { padding: 64px 0 84px; }\r\n .hero-top { display: grid; grid-template-columns: 1.05fr .95fr; gap: 60px; align-items: center; }\r\n .hero-eyebrow { display: flex; align-items: center; gap: 10px; }\r\n .hero-eyebrow .crumb { font-size: 13px; font-weight: 600; color: var(--ink-mute); }\r\n .hero h1 { font-weight: 700; font-size: 46px; line-height: 1.12; letter-spacing: -.025em; margin: 22px 0 0; color: var(--navy); text-wrap: balance; }\r\n .hero .lede { font-size: 19px; line-height: 1.6; color: var(--ink-soft); margin: 22px 0 0; max-width: 46ch; }\r\n .hero .cta-row { display: flex; align-items: center; gap: 16px; margin-top: 32px; flex-wrap: wrap; }\r\n .hero .microcopy { font-size: 13px; color: var(--ink-mute); margin-top: 14px; 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gap: 12px; background: var(--lav); border-radius: 14px; padding: 14px 16px; }\r\n .wf-block .ic { width: 36px; height: 36px; border-radius: 10px; background: #fff; display: flex; align-items: center; justify-content: center; flex: none; }\r\n .wf-block .ic .icon { width: 19px; height: 19px; color: var(--navy); }\r\n .wf-block .txt { font-weight: 700; font-size: 14.5px; color: var(--navy); }\r\n\r\n .wf-arrow { display: flex; justify-content: center; padding: 8px 0; color: var(--ink-mute); font-size: 18px; line-height: 1; }\r\n\r\n .wf-channels { display: flex; gap: 10px; }\r\n .wf-channel { display: flex; align-items: center; gap: 10px; background: var(--lav); border-radius: 14px; padding: 12px 14px; flex: 1; }\r\n .wf-channel .ic { width: 30px; height: 30px; border-radius: 9px; background: #fff; display: flex; align-items: center; justify-content: center; flex: none; }\r\n .wf-channel .ic .icon { width: 16px; height: 16px; color: var(--navy); }\r\n .wf-channel .label { font-weight: 700; font-size: 13px; color: var(--navy); }\r\n\r\n .acc-stats { display: grid; grid-template-columns: repeat(3, 1fr); gap: 8px; margin: 24px 0 0; padding: 16px 4px; background: var(--cream); border-radius: 14px; }\r\n .acc-stats .st { text-align: center; }\r\n .acc-stats .st b { display: block; font-size: 18px; font-weight: 700; color: var(--navy); }\r\n .acc-stats .st span { font-size: 10.5px; color: var(--ink-mute); font-weight: 600; }\r\n\r\n .float-chip { position: absolute; background: #fff; border-radius: 14px; box-shadow: var(--shadow); padding: 12px 16px; display: flex; align-items: center; gap: 10px; }\r\n .float-chip .ic { width: 30px; height: 30px; border-radius: 9px; display: flex; align-items: center; justify-content: center; flex: none; background: var(--lav); }\r\n .float-chip .ic .icon { width: 17px; height: 17px; color: var(--navy); }\r\n .float-chip .txt .k { font-size: 12.5px; font-weight: 700; color: var(--navy); }\r\n .float-chip .txt .v { font-size: 11px; color: var(--ink-mute); }\r\n .chip-alert { left: -24px; bottom: 24px; }\r\n .chip-capacity { right: -18px; top: -20px; }\r\n @media (max-width: 640px){ .float-chip { position: static; margin-top: 12px; width: fit-content; } }\r\n\r\n \/* ================= PAIN ================= *\/\r\n .pain { background: var(--lav); padding: 84px 0; }\r\n .sec-head { max-width: 640px; }\r\n .sec-head .pill { margin-bottom: 18px; }\r\n .sec-head h2 { font-weight: 700; font-size: 32px; line-height: 1.18; letter-spacing: -.02em; margin: 0; color: var(--navy); text-wrap: balance; }\r\n .sec-head p { font-size: 17px; line-height: 1.6; color: var(--ink-soft); margin: 16px 0 0; }\r\n\r\n .pain-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 18px; margin-top: 44px; }\r\n .pain-card { background: #fff; border-radius: var(--r-card); padding: 26px 24px; box-shadow: 0 10px 26px -18px rgba(33,64,90,.25); }\r\n .pain-card .ic { width: 42px; height: 42px; border-radius: 12px; background: #FDEAEA; display: flex; align-items: center; justify-content: center; margin-bottom: 16px; }\r\n .pain-card .ic .icon { width: 22px; height: 22px; color: #C64545; }\r\n .pain-card h3 { font-size: 16.5px; font-weight: 700; margin: 0 0 8px; color: var(--navy); }\r\n .pain-card p { font-size: 14.5px; line-height: 1.55; color: var(--ink-soft); margin: 0; }\r\n @media (max-width: 980px){ .pain-grid { grid-template-columns: 1fr 1fr; } }\r\n @media (max-width: 620px){ .pain-grid { grid-template-columns: 1fr; } }\r\n\r\n \/* ================= PILLARS (solution, sell-first) ================= *\/\r\n .features { padding: 92px 0; background: var(--cream); }\r\n .pillars { display: flex; flex-direction: column; gap: 24px; margin-top: 48px; }\r\n .pillar { background: #fff; border-radius: var(--r-card); padding: 34px; box-shadow: var(--shadow); display: grid; grid-template-columns: 1fr 1fr; gap: 36px; align-items: start; }\r\n .pillar-head { display: flex; align-items: center; gap: 14px; margin-bottom: 14px; }\r\n .pillar-head .ic { width: 46px; height: 46px; border-radius: 13px; background: var(--navy); display: flex; align-items: center; justify-content: center; flex: none; }\r\n .pillar-head .ic .icon { width: 23px; height: 23px; color: var(--yellow); }\r\n .pillar-head h3 { font-size: 21px; font-weight: 700; margin: 0; color: var(--navy); line-height: 1.25; }\r\n .pillar-lede { font-size: 15.5px; line-height: 1.6; color: var(--ink-soft); margin: 0; }\r\n .pillar-points { list-style: none; margin: 0; padding: 0; display: flex; flex-direction: column; gap: 14px; }\r\n .pillar-points li { display: flex; align-items: center; gap: 12px; font-size: 14.5px; color: var(--navy); font-weight: 600; line-height: 1.45; }\r\n .pillar-points li .ic { width: 24px; height: 24px; border-radius: 7px; background: var(--lav); display: flex; align-items: center; justify-content: center; flex: none; }\r\n .pillar-points li .ic .icon { width: 14px; height: 14px; color: var(--navy); }\r\n @media (max-width: 860px){ .pillar { grid-template-columns: 1fr; gap: 22px; padding: 28px; } }\r\n\r\n \/* ================= TYPES GRID ================= *\/\r\n .types { padding: 84px 0; background: var(--lav); }\r\n .types-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 18px; margin-top: 44px; }\r\n .type-card { background: #fff; border-radius: var(--r-card); padding: 24px; box-shadow: 0 10px 26px -18px rgba(33,64,90,.25); }\r\n .type-top { display: flex; align-items: center; gap: 10px; margin-bottom: 10px; }\r\n .type-top .ic { width: 34px; height: 34px; border-radius: 10px; background: var(--lav); display: flex; align-items: center; justify-content: center; flex: none; }\r\n .type-top .ic .icon { width: 18px; height: 18px; color: var(--navy); }\r\n .type-name { font-weight: 700; font-size: 15.5px; color: var(--navy); }\r\n .type-desc { font-size: 13.5px; line-height: 1.5; color: var(--ink-soft); margin: 0; }\r\n @media (max-width: 980px){ .types-grid { grid-template-columns: 1fr 1fr; } }\r\n @media (max-width: 620px){ .types-grid { grid-template-columns: 1fr; } }\r\n\r\n \/* ================= FLOW ================= *\/\r\n .flow { background: var(--cream); padding: 84px 0; }\r\n .flow-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 0; margin-top: 48px; position: relative; }\r\n .flow-step { position: relative; padding: 0 20px; text-align: left; }\r\n .flow-step:not(:last-child)::after { content: \"\"; position: absolute; top: 21px; right: -10px; width: calc(100% - 22px); height: 2px; background: repeating-linear-gradient(90deg, var(--line) 0 8px, transparent 8px 14px); }\r\n .flow-num { width: 42px; height: 42px; border-radius: 50%; background: var(--navy); color: var(--yellow); font-weight: 700; font-size: 16px; display: flex; align-items: center; justify-content: center; margin-bottom: 18px; position: relative; z-index: 1; }\r\n .flow-step h3 { font-size: 15.5px; font-weight: 700; margin: 0 0 6px; color: var(--navy); }\r\n .flow-step p { font-size: 13.5px; line-height: 1.5; color: var(--ink-soft); margin: 0; }\r\n @media (max-width: 900px){ .flow-grid { grid-template-columns: 1fr 1fr; gap: 32px 20px; } .flow-step:not(:last-child)::after { display: none; } }\r\n @media (max-width: 560px){ .flow-grid { grid-template-columns: 1fr; } }\r\n\r\n \/* ================= SIBLING MODULES ================= *\/\r\n .siblings { padding: 84px 0; background: var(--lav); }\r\n .sib-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 18px; margin-top: 40px; }\r\n .sib-card { display: flex; align-items: center; gap: 16px; background: #fff; border: 1px solid var(--line); border-radius: var(--r-card); padding: 22px; text-decoration: none; transition: transform .15s, box-shadow .15s; }\r\n .sib-card:hover { transform: translateY(-2px); box-shadow: var(--shadow); }\r\n .sib-card .ic { width: 44px; height: 44px; border-radius: 12px; background: var(--lav); display: flex; align-items: center; justify-content: center; flex: none; }\r\n .sib-card .ic .icon { width: 22px; height: 22px; color: var(--navy); }\r\n .sib-card .t { font-weight: 700; font-size: 15px; color: var(--navy); }\r\n .sib-card .s { font-size: 12.5px; color: var(--ink-mute); margin-top: 2px; }\r\n .sib-card .go { margin-left: auto; color: var(--ink-mute); }\r\n @media (max-width: 800px){ .sib-grid { grid-template-columns: 1fr; } }\r\n\r\n \/* ================= FINAL CTA ================= *\/\r\n .cta-final { background: var(--navy); color: #fff; padding: 90px 0; text-align: center; }\r\n .cta-final h2 { font-weight: 700; font-size: 34px; line-height: 1.2; letter-spacing: -.02em; margin: 0 auto; max-width: 640px; color: #fff; text-wrap: balance; }\r\n .cta-final p { font-size: 17px; color: rgba(255,255,255,.78); margin: 16px auto 0; max-width: 520px; }\r\n .cta-final .cta-row { display: flex; align-items: center; justify-content: center; gap: 16px; margin-top: 32px; flex-wrap: wrap; }\r\n<\/style>\r\n\r\n<svg width=\"0\" height=\"0\" style=\"position:absolute\" aria-hidden=\"true\">\r\n <defs>\r\n <symbol id=\"ic-people\" viewBox=\"0 0 24 24\"><circle cx=\"9\" cy=\"8.3\" r=\"2.5\"\/><path d=\"M4.2 19c0-2.8 2.1-4.6 4.8-4.6s4.8 1.8 4.8 4.6\"\/><circle cx=\"16.6\" cy=\"8.8\" r=\"2\"\/><path d=\"M14.9 14.5c2.1.3 3.6 1.9 3.6 4.3\"\/><\/symbol>\r\n <symbol id=\"ic-calendar\" viewBox=\"0 0 24 24\"><rect x=\"3.5\" y=\"5\" width=\"17\" height=\"15\" rx=\"2.5\"\/><path d=\"M3.5 10h17M8 3v4M16 3v4\"\/><\/symbol>\r\n <symbol id=\"ic-clock\" viewBox=\"0 0 24 24\"><circle cx=\"12\" cy=\"12\" r=\"8.5\"\/><path d=\"M12 7.5V12l3.2 2\"\/><\/symbol>\r\n <symbol id=\"ic-target\" viewBox=\"0 0 24 24\"><circle cx=\"12\" cy=\"12\" r=\"8\"\/><circle cx=\"12\" cy=\"12\" r=\"4.3\"\/><circle cx=\"12\" cy=\"12\" r=\"1\" fill=\"currentColor\" stroke=\"none\"\/><\/symbol>\r\n <symbol id=\"ic-repeat\" viewBox=\"0 0 24 24\"><path d=\"M6 7h9.5a3 3 0 0 1 3 3v1.5\"\/><path d=\"M13 4l3.5 3-3.5 3\"\/><path d=\"M18 17H8.5a3 3 0 0 1-3-3v-1.5\"\/><path d=\"M11 20l-3.5-3 3.5-3\"\/><\/symbol>\r\n <symbol id=\"ic-mail\" viewBox=\"0 0 24 24\"><rect x=\"3\" y=\"5.5\" width=\"18\" height=\"13\" rx=\"2\"\/><path d=\"M3.5 6.5 12 13 20.5 6.5\"\/><\/symbol>\r\n <symbol id=\"ic-sms\" viewBox=\"0 0 24 24\"><rect x=\"7\" y=\"2.5\" width=\"10\" height=\"19\" rx=\"2.2\"\/><path d=\"M9.5 8h5M9.5 11.3h3\"\/><circle cx=\"12\" cy=\"18\" r=\".9\" fill=\"currentColor\" stroke=\"none\"\/><\/symbol>\r\n <symbol id=\"ic-chat\" viewBox=\"0 0 24 24\"><path d=\"M4 5.5h16c.66 0 1.2.54 1.2 1.2v9.4c0 .66-.54 1.2-1.2 1.2H9.3L5 21v-3.7H4c-.66 0-1.2-.54-1.2-1.2V6.7c0-.66.54-1.2 1.2-1.2Z\"\/><circle cx=\"8\" cy=\"11.3\" r=\".9\" fill=\"currentColor\" stroke=\"none\"\/><circle cx=\"12\" cy=\"11.3\" r=\".9\" fill=\"currentColor\" stroke=\"none\"\/><circle cx=\"16\" cy=\"11.3\" r=\".9\" fill=\"currentColor\" stroke=\"none\"\/><\/symbol>\r\n <symbol id=\"ic-share\" viewBox=\"0 0 24 24\"><circle cx=\"6\" cy=\"12\" r=\"2.4\"\/><circle cx=\"17.2\" cy=\"6\" r=\"2.4\"\/><circle cx=\"17.2\" cy=\"18\" r=\"2.4\"\/><path d=\"M8.1 10.7 15 7M8.1 13.3 15 17\"\/><\/symbol>\r\n <symbol id=\"ic-bell\" viewBox=\"0 0 24 24\"><path d=\"M6 16v-4.5a6 6 0 0 1 12 0V16l1.8 2.2H4.2Z\"\/><path d=\"M10.3 20a1.9 1.9 0 0 0 3.4 0\"\/><\/symbol>\r\n <symbol id=\"ic-layers\" viewBox=\"0 0 24 24\"><path d=\"M12 3.5 21 8.5 12 13.5 3 8.5Z\"\/><path d=\"M3 12.5 12 17.5 21 12.5\"\/><path d=\"M3 16.5 12 21.5 21 16.5\"\/><\/symbol>\r\n <symbol id=\"ic-chart\" viewBox=\"0 0 24 24\"><path d=\"M3 20h18\"\/><rect x=\"5\" y=\"12\" width=\"3.2\" height=\"8\"\/><rect x=\"10.4\" y=\"7\" width=\"3.2\" height=\"13\"\/><rect x=\"15.8\" y=\"15\" width=\"3.2\" height=\"5\"\/><\/symbol>\r\n <symbol id=\"ic-check\" viewBox=\"0 0 24 24\"><circle cx=\"12\" cy=\"12\" r=\"8.5\"\/><path d=\"M8.2 12.4 10.7 15 15.9 9.3\"\/><\/symbol>\r\n <symbol id=\"ic-arrow-forward\" viewBox=\"0 0 24 24\"><path d=\"M4 12h15.5\"\/><path d=\"M14 6.5 19.5 12 14 17.5\"\/><\/symbol>\r\n <\/defs>\r\n<\/svg>\r\n\r\n<body>\r\n\r\n<main id=\"workflows-audiences\">\r\n\r\n <!-- ================= HERO ================= -->\r\n <section class=\"hero\">\r\n <div class=\"wrap hero-top\">\r\n <div>\r\n <div class=\"hero-eyebrow\">\r\n <span class=\"pill pill-cream\">Automate your gym<\/span>\r\n <span class=\"crumb\">\/ Workflows and audiences<\/span>\r\n <\/div>\r\n <h1>Your gym's messages send themselves, to the exact audience you choose<\/h1>\r\n <p class=\"lede\">Define the trigger \u2014 a new sign-up, a membership about to expire, a class starting in a few hours \u2014 and the system sends the message to the right people, through the right channel. No one on your team has to remember to send it by hand.<\/p>\r\n <div class=\"cta-row\">\r\n <a class=\"btn btn-yellow\" href=\"https:\/\/resawod.com\/en\/demo\/\">Book your free demo<\/a>\r\n <\/div>\r\n <\/div>\r\n\r\n <div class=\"acc-wrap\">\r\n <div class=\"wf-card\">\r\n <div class=\"wf-head\">\r\n <span class=\"title\">Workflow: Membership expiry<\/span>\r\n <span class=\"toggle\"><span class=\"dot\"><\/span>Active<\/span>\r\n <\/div>\r\n\r\n <span class=\"wf-label\">When<\/span>\r\n <div class=\"wf-block\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-clock\"><\/use><\/svg><\/span>\r\n <span class=\"txt\">Membership expires in 7 days<\/span>\r\n <\/div>\r\n\r\n <div class=\"wf-arrow\">\u2193<\/div>\r\n\r\n <span class=\"wf-label\">Audience<\/span>\r\n <div class=\"wf-block\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-people\"><\/use><\/svg><\/span>\r\n <span class=\"txt\">18 members<\/span>\r\n <\/div>\r\n\r\n <div class=\"wf-arrow\">\u2193<\/div>\r\n\r\n <span class=\"wf-label\">Sent via<\/span>\r\n <div class=\"wf-channels\">\r\n <div class=\"wf-channel\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-mail\"><\/use><\/svg><\/span>\r\n <span class=\"label\">Email<\/span>\r\n <\/div>\r\n <div class=\"wf-channel\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-sms\"><\/use><\/svg><\/span>\r\n <span class=\"label\">SMS<\/span>\r\n <\/div>\r\n <\/div>\r\n\r\n <div class=\"acc-stats\">\r\n <div class=\"st\"><b>4<\/b><span>Active workflows<\/span><\/div>\r\n <div class=\"st\"><b>No limit<\/b><span>on audiences<\/span><\/div>\r\n <div class=\"st\"><b>5<\/b><span>channels available<\/span><\/div>\r\n <\/div>\r\n <\/div>\r\n\r\n <div class=\"float-chip chip-alert\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-people\"><\/use><\/svg><\/span>\r\n <span class=\"txt\"><span class=\"k\">Welcome to new member<\/span><br><span class=\"v\">Another active workflow<\/span><\/span>\r\n <\/div>\r\n <div class=\"float-chip chip-capacity\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-calendar\"><\/use><\/svg><\/span>\r\n <span class=\"txt\"><span class=\"k\">Reminder before class<\/span><br><span class=\"v\">Another active workflow<\/span><\/span>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/section>\r\n\r\n <!-- ================= PAIN ================= -->\r\n <section class=\"pain\">\r\n <div class=\"wrap\">\r\n <div class=\"sec-head\">\r\n <span class=\"pill pill-lav\">The reality<\/span>\r\n <h2>The same message for everyone doesn't work, and writing to each person individually doesn't scale either<\/h2>\r\n <p>The bigger your gym grows, the less sense it makes to send the same thing to everyone, and the less time you have to write to each member by hand. Here's what usually goes wrong.<\/p>\r\n <\/div>\r\n\r\n <div class=\"pain-grid\">\r\n <div class=\"pain-card\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-mail\"><\/use><\/svg><\/span>\r\n <h3>Sending the same thing to everyone, even when it doesn't apply to everyone<\/h3>\r\n <p>A renewal notice is no use to someone who's just signed up, and a class reminder is no use to someone who hasn't booked it.<\/p>\r\n <\/div>\r\n <div class=\"pain-card\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-clock\"><\/use><\/svg><\/span>\r\n <h3>Remembering to write to everyone, on time<\/h3>\r\n <p>Welcome on sign-up, a heads-up before a membership expires, a reminder for the next class: if it depends on someone remembering, sometimes it just doesn't get sent.<\/p>\r\n <\/div>\r\n <div class=\"pain-card\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-layers\"><\/use><\/svg><\/span>\r\n <h3>The data to segment with exists, but it's scattered<\/h3>\r\n <p>Membership, activity, attendance, tenure: the information exists, but without a way to cross-reference it, it's no use for targeting anything.<\/p>\r\n <\/div>\r\n <div class=\"pain-card\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-chat\"><\/use><\/svg><\/span>\r\n <h3>Every channel, in a different tool<\/h3>\r\n <p>Email in one place, SMS in another, app notifications somewhere else: managing the same message across several tools is time you don't get back.<\/p>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/section>\r\n\r\n <!-- ================= PILLARS (sell-first) ================= -->\r\n <section class=\"features\" id=\"functionality\">\r\n <div class=\"wrap\">\r\n <div class=\"sec-head\">\r\n <span class=\"pill pill-cream\">The solution<\/span>\r\n <h2>Segment once, and let the message take care of itself<\/h2>\r\n <p>Audiences decides who. Workflows decides when. Together, they handle every communication your gym sends, automated or one-off.<\/p>\r\n <\/div>\r\n\r\n <div class=\"pillars\">\r\n <div class=\"pillar\">\r\n <div>\r\n <div class=\"pillar-head\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-target\"><\/use><\/svg><\/span>\r\n <h3>Audiences: the segmentation that makes it possible<\/h3>\r\n <\/div>\r\n <p class=\"pillar-lede\">Before you send anything, you decide who to. Audiences lets you build segments as fine-grained as you need \u2014 by membership, activity, attendance, tenure, whatever it takes \u2014 and use them for a one-off send or as the trigger for an entire Workflow.<\/p>\r\n <\/div>\r\n <ul class=\"pillar-points\">\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Complex segmentation, combining as many criteria as you need<\/li>\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Works for a one-off send just as well as a full Workflow<\/li>\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>The same base that feeds your KPIs and reports<\/li>\r\n <\/ul>\r\n <\/div>\r\n\r\n <div class=\"pillar\">\r\n <div>\r\n <div class=\"pillar-head\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-repeat\"><\/use><\/svg><\/span>\r\n <h3>Workflows: the message sends itself<\/h3>\r\n <\/div>\r\n <p class=\"pillar-lede\">Define the trigger \u2014 a new sign-up, a membership about to expire, a class starting in a few hours \u2014 and the system sends the message to the right audience, with no one needing to remember to do it.<\/p>\r\n <\/div>\r\n <ul class=\"pillar-points\">\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Automatic welcome for every new member<\/li>\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Automatic notice before a membership expires<\/li>\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Automatic reminder before every class<\/li>\r\n <\/ul>\r\n <\/div>\r\n\r\n <div class=\"pillar\">\r\n <div>\r\n <div class=\"pillar-head\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-bell\"><\/use><\/svg><\/span>\r\n <h3>A one-off send, whenever you decide<\/h3>\r\n <\/div>\r\n <p class=\"pillar-lede\">Not everything has to be automatic. Pick an audience and launch a single send \u2014 a promotion, a one-off notice \u2014 without building a whole Workflow for something that only happens once.<\/p>\r\n <\/div>\r\n <ul class=\"pillar-points\">\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Same audience builder, no trigger to configure<\/li>\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Built for one-off communications, not recurring ones<\/li>\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Sends as soon as you confirm it, with no event to wait for<\/li>\r\n <\/ul>\r\n <\/div>\r\n\r\n <div class=\"pillar\">\r\n <div>\r\n <div class=\"pillar-head\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-chat\"><\/use><\/svg><\/span>\r\n <h3>All your channels, one single send<\/h3>\r\n <\/div>\r\n <p class=\"pillar-lede\">Email, SMS, push, notifications and chat: the message goes out through whichever channel suits that audience, without opening a different tool for each one.<\/p>\r\n <\/div>\r\n <ul class=\"pillar-points\">\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>One send, with the channel (or channels) you choose<\/li>\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>The same panel where you already manage bookings and memberships<\/li>\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Consistent with what you already send from Marketing<\/li>\r\n <\/ul>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/section>\r\n\r\n <!-- ================= TYPES GRID ================= -->\r\n <section class=\"types\">\r\n <div class=\"wrap\">\r\n <div class=\"sec-head\">\r\n <span class=\"pill pill-lav\">Up close<\/span>\r\n <h2>Audiences and Workflows, working together<\/h2>\r\n <p>Each one handles a part: who, when and through which channel.<\/p>\r\n <\/div>\r\n\r\n <div class=\"types-grid\">\r\n <div class=\"type-card\">\r\n <div class=\"type-top\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-people\"><\/use><\/svg><\/span>\r\n <span class=\"type-name\">Welcome to new member<\/span>\r\n <\/div>\r\n <p class=\"type-desc\">Triggers as soon as sign-up is complete.<\/p>\r\n <\/div>\r\n <div class=\"type-card\">\r\n <div class=\"type-top\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-clock\"><\/use><\/svg><\/span>\r\n <span class=\"type-name\">Membership about to expire<\/span>\r\n <\/div>\r\n <p class=\"type-desc\">Automatic notice before expiry.<\/p>\r\n <\/div>\r\n <div class=\"type-card\">\r\n <div class=\"type-top\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-calendar\"><\/use><\/svg><\/span>\r\n <span class=\"type-name\">Reminder before every class<\/span>\r\n <\/div>\r\n <p class=\"type-desc\">Reaches whoever has the booking, right on time.<\/p>\r\n <\/div>\r\n <div class=\"type-card\">\r\n <div class=\"type-top\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-target\"><\/use><\/svg><\/span>\r\n <span class=\"type-name\">Segmentation by membership<\/span>\r\n <\/div>\r\n <p class=\"type-desc\">Filter by each member's membership type or payment plan.<\/p>\r\n <\/div>\r\n <div class=\"type-card\">\r\n <div class=\"type-top\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-layers\"><\/use><\/svg><\/span>\r\n <span class=\"type-name\">Combined segmentation<\/span>\r\n <\/div>\r\n <p class=\"type-desc\">Cross-reference membership, activity, attendance and tenure all at once.<\/p>\r\n <\/div>\r\n <div class=\"type-card\">\r\n <div class=\"type-top\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-bell\"><\/use><\/svg><\/span>\r\n <span class=\"type-name\">One-off send<\/span>\r\n <\/div>\r\n <p class=\"type-desc\">A single message to the audience you choose, with no automation needed.<\/p>\r\n <\/div>\r\n <div class=\"type-card\">\r\n <div class=\"type-top\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-share\"><\/use><\/svg><\/span>\r\n <span class=\"type-name\">Multi-channel<\/span>\r\n <\/div>\r\n <p class=\"type-desc\">Email, SMS, push, notifications or chat, all from the same send.<\/p>\r\n <\/div>\r\n <div class=\"type-card\">\r\n <div class=\"type-top\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-chart\"><\/use><\/svg><\/span>\r\n <span class=\"type-name\">Basis for KPIs and reports<\/span>\r\n <\/div>\r\n <p class=\"type-desc\">The same audience you use to communicate can then be measured.<\/p>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/section>\r\n\r\n <!-- ================= FLOW ================= -->\r\n <section class=\"flow\">\r\n <div class=\"wrap\">\r\n <div class=\"sec-head\">\r\n <span class=\"pill pill-cream\">At a glance<\/span>\r\n <h2>How a send works, from start to finish<\/h2>\r\n <\/div>\r\n\r\n <div class=\"flow-grid\">\r\n <div class=\"flow-step\">\r\n <div class=\"flow-num\">1<\/div>\r\n <h3>Build the audience<\/h3>\r\n <p>By membership, activity, attendance, tenure, or whatever you need.<\/p>\r\n <\/div>\r\n <div class=\"flow-step\">\r\n <div class=\"flow-num\">2<\/div>\r\n <h3>Choose the trigger<\/h3>\r\n <p>A specific event for a Workflow, or a one-off send whenever you decide.<\/p>\r\n <\/div>\r\n <div class=\"flow-step\">\r\n <div class=\"flow-num\">3<\/div>\r\n <h3>The message goes out through the right channel<\/h3>\r\n <p>Email, SMS, push, notifications or chat, depending on how you set it up.<\/p>\r\n <\/div>\r\n <div class=\"flow-step\">\r\n <div class=\"flow-num\">4<\/div>\r\n <h3>Ready to measure<\/h3>\r\n <p>The same audience feeds your KPIs and reports.<\/p>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/section>\r\n\r\n <!-- ================= SIBLING MODULES ================= -->\r\n <section class=\"siblings\">\r\n <div class=\"wrap\">\r\n <div class=\"sec-head\">\r\n <span class=\"pill pill-cream\">Works alongside<\/span>\r\n <h2>Workflows and audiences connects with the rest of your gym<\/h2>\r\n <p>It doesn't replace these modules: it uses them as a data source and as the destination for every send.<\/p>\r\n <\/div>\r\n\r\n <div class=\"sib-grid\">\r\n <a class=\"sib-card\" href=\"https:\/\/resawod.com\/en\/marketing\/\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-mail\"><\/use><\/svg><\/span>\r\n <span><span class=\"t\">Marketing<\/span><br><span class=\"s\">All your communication channels<\/span><\/span>\r\n <span class=\"go\"><svg class=\"icon\"><use href=\"#ic-arrow-forward\"><\/use><\/svg><\/span>\r\n <\/a>\r\n <a class=\"sib-card\" href=\"https:\/\/resawod.com\/en\/daily-automation\/\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-repeat\"><\/use><\/svg><\/span>\r\n <span><span class=\"t\">Daily automation<\/span><br><span class=\"s\">Payments, missed payments, bookings and access<\/span><\/span>\r\n <span class=\"go\"><svg class=\"icon\"><use href=\"#ic-arrow-forward\"><\/use><\/svg><\/span>\r\n <\/a>\r\n <a class=\"sib-card\" href=\"https:\/\/resawod.com\/en\/kpis\/\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-chart\"><\/use><\/svg><\/span>\r\n <span><span class=\"t\">KPIs and reports<\/span><br><span class=\"s\">Measure what you're already segmenting<\/span><\/span>\r\n <span class=\"go\"><svg class=\"icon\"><use href=\"#ic-arrow-forward\"><\/use><\/svg><\/span>\r\n <\/a>\r\n <\/div>\r\n <\/div>\r\n <\/section>\r\n\r\n <!-- ================= FINAL CTA ================= -->\r\n <section class=\"cta-final\">\r\n <div class=\"wrap\">\r\n <h2>Ready for every message to reach the right person, on its own?<\/h2>\r\n <p>See your audiences and Workflows working in your own gym.<\/p>\r\n <div class=\"cta-row\">\r\n <a class=\"btn btn-yellow\" href=\"https:\/\/resawod.com\/en\/demo\/\">Book your free demo<\/a>\r\n <a class=\"btn btn-ghost-dark\" href=\"https:\/\/resawod.com\/en\/prices\/\">Calculate pricing<\/a>\r\n <\/div>\r\n <\/div>\r\n <\/section>\r\n\r\n<\/main>\r\n<\/body>\r\n<\/html>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Workflows and audiences | Resawod Automate your gym \/ Workflows and audiences Your gym’s messages send themselves, to the exact audience you choose Define the trigger \u2014 a new sign-up, a membership about to expire, a class starting in a few hours \u2014 and the system sends the message to the right people, through the […]<\/p>\n","protected":false},"author":9,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","footnotes":""},"class_list":["post-37861","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - 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