{"id":37800,"date":"2026-07-22T12:33:02","date_gmt":"2026-07-22T12:33:02","guid":{"rendered":"https:\/\/resawod.com\/leads-crm\/"},"modified":"2026-08-13T10:48:08","modified_gmt":"2026-08-13T10:48:08","slug":"leads-crm","status":"publish","type":"page","link":"https:\/\/resawod.com\/es\/leads-crm\/","title":{"rendered":"Leads y CRM"},"content":{"rendered":"\t\t
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\n\t\t\t\t\t\r\n\r\n\r\n\r\n\r\n\r\n\r\nSeguimiento de leads para gimnasios y boxes | Resawod<\/title>\r\n<meta name=\"description\" content=\"Que ning\u00fan lead de tu gimnasio se quede sin seguimiento: pipeline claro, tareas asignadas a tu equipo, todo en Resawod. Reserva tu demo.\">\r\n<link rel=\"preconnect\" href=\"https:\/\/fonts.googleapis.com\">\r\n<link rel=\"preconnect\" href=\"https:\/\/fonts.gstatic.com\" crossorigin>\r\n<link rel=\"stylesheet\" href=\"https:\/\/fonts.googleapis.com\/css2?family=Poppins:ital,wght@0,400;0,500;0,600;0,700;0,800;1,500&display=swap\">\r\n<style>\r\n :root {\r\n --yellow: #F8AF20;\r\n --navy: #21405A;\r\n --cream: #FBF1E0;\r\n --lav: #EEF0F8;\r\n --ink-soft: #56697A;\r\n --ink-mute: #8193A1;\r\n --line: #DCE0EC;\r\n --r-card: 18px;\r\n --r-lg: 24px;\r\n --r-pill: 999px;\r\n --shadow: 0 18px 40px -22px rgba(33,64,90,.28), 0 2px 6px rgba(33,64,90,.05);\r\n }\r\n *, *::before, *::after { box-sizing: border-box; }\r\n html { scroll-behavior: smooth; }\r\n body { margin: 0; background: var(--cream); color: var(--navy); font-family: 'Poppins', system-ui, sans-serif; -webkit-font-smoothing: antialiased; overflow-x: hidden; }\r\n img { max-width: 100%; }\r\n\r\n .icon { width: 20px; height: 20px; display: inline-block; vertical-align: middle; flex: none; }\r\n svg.icon { fill: none; stroke: currentColor; stroke-width: 1.8; stroke-linecap: round; stroke-linejoin: round; }\r\n\r\n .wrap { max-width: 1180px; margin: 0 auto; padding: 0 48px; }\r\n .wrap-narrow { max-width: 860px; }\r\n @media (max-width: 720px){ .wrap { padding: 0 22px; } }\r\n\r\n a { color: inherit; }\r\n :focus-visible { outline: 3px solid var(--yellow); outline-offset: 2px; }\r\n\r\n .mark { background-image: linear-gradient(transparent 58%, rgba(248,175,32,.42) 58%, rgba(248,175,32,.42) 92%, transparent 92%); padding: 0 .04em; }\r\n .hl { color: var(--yellow); }\r\n\r\n .pill { display: inline-flex; align-items: center; gap: 8px; font-size: 12.5px; font-weight: 700; letter-spacing: .1em; text-transform: uppercase; padding: 8px 16px; border-radius: var(--r-pill); }\r\n .pill-cream { background: #F6E2BE; color: #9A6B12; }\r\n .pill-lav { background: #DDE2F2; color: var(--navy); }\r\n\r\n .btn { display: inline-flex; align-items: center; gap: 10px; font-family: inherit; font-weight: 700 !important; font-size: 16px; text-decoration: none !important; border: none; padding: 15px 30px; border-radius: var(--r-pill); cursor: pointer; transition: transform .15s, background .15s; }\r\n .btn-yellow { background: var(--yellow); color: var(--navy) !important; box-shadow: 0 10px 22px -10px rgba(248,175,32,.8); }\r\n .btn-yellow:hover { background: #ffbf3e; transform: translateY(-1px); }\r\n .btn-ghost-navy { background: transparent; color: var(--navy) !important; border: 1.5px solid var(--line); }\r\n .btn-ghost-navy:hover { background: #fff; border-color: var(--navy); transform: translateY(-1px); }\r\n .btn-ghost-dark { background: transparent; color: #fff !important; border: 1.5px solid rgba(255,255,255,.85); }\r\n .btn-ghost-dark:hover { background: #fff; color: var(--navy) !important; transform: translateY(-1px); }\r\n .btn-sm { padding: 10px 20px; font-size: 14px; }\r\n\r\n \/* ================= HERO ================= *\/\r\n .hero { padding: 64px 0 84px; }\r\n .hero-top { display: grid; grid-template-columns: 1.05fr .95fr; gap: 60px; align-items: center; }\r\n .hero-eyebrow { display: flex; align-items: center; gap: 10px; }\r\n .hero-eyebrow .crumb { font-size: 13px; font-weight: 600; color: var(--ink-mute); }\r\n .hero h1 { font-weight: 700; font-size: 46px; line-height: 1.12; letter-spacing: -.025em; margin: 22px 0 0; color: var(--navy); text-wrap: balance; }\r\n .hero .lede { font-size: 19px; line-height: 1.6; color: var(--ink-soft); margin: 22px 0 0; max-width: 46ch; }\r\n .hero .cta-row { display: flex; align-items: center; gap: 16px; margin-top: 32px; flex-wrap: wrap; }\r\n .hero .microcopy { font-size: 13px; color: var(--ink-mute); margin-top: 14px; }\r\n\r\n @media (max-width: 980px){\r\n .hero-top { grid-template-columns: 1fr; }\r\n .hero h1 { font-size: 34px; }\r\n }\r\n\r\n \/* --- Hero: stylized recreation of the real leads list screen --- *\/\r\n .diagram-wrap { position: relative; }\r\n .diagram-card { background: #fff; border-radius: var(--r-lg); box-shadow: var(--shadow); padding: 24px 24px 20px; }\r\n .leads-toolbar { display: flex; gap: 10px; margin-bottom: 16px; }\r\n .leads-search, .leads-filter { font-size: 11.5px; color: var(--ink-mute); background: var(--lav); border-radius: 9px; padding: 8px 12px; display: flex; align-items: center; gap: 6px; }\r\n .leads-search { flex: 1.4; } .leads-search .icon { width: 13px; height: 13px; }\r\n .leads-filter { flex: 1; justify-content: space-between; font-weight: 600; color: var(--navy); }\r\n .leads-filter .icon { width: 12px; height: 12px; }\r\n .leads-row { display: grid; grid-template-columns: 1.3fr 1.15fr .95fr; gap: 10px; align-items: center; padding: 10px 2px; border-bottom: 1px solid var(--line); }\r\n .leads-row:last-child { border-bottom: none; }\r\n .leads-row-head span { font-size: 10px; font-weight: 700; text-transform: uppercase; letter-spacing: .05em; color: var(--ink-mute); }\r\n .leads-row .name { font-size: 12.5px; font-weight: 600; color: var(--navy); }\r\n .leads-row .phone { font-size: 11.5px; color: var(--ink-mute); }\r\n .status-pill { display: inline-flex; align-items: center; font-size: 10.5px; font-weight: 700; color: #fff; padding: 5px 11px; border-radius: 999px; white-space: nowrap; }\r\n .status-blue { background: #4C6FE0; }\r\n .status-orange { background: var(--yellow); color: var(--navy); }\r\n .status-cyan { background: #38BFD8; }\r\n .diagram-caption { margin-top: 18px; font-size: 12.5px; color: var(--ink-mute); font-weight: 600; text-align: center; }\r\n @media (max-width: 640px){ .leads-row { grid-template-columns: 1.2fr 1fr; } .leads-row .phone { display: none; } }\r\n\r\n .float-chip { position: absolute; background: #fff; border-radius: 14px; box-shadow: var(--shadow); padding: 12px 16px; display: flex; align-items: center; gap: 10px; }\r\n .float-chip .ic { width: 30px; height: 30px; border-radius: 9px; display: flex; align-items: center; justify-content: center; flex: none; }\r\n .float-chip .ic .icon { width: 17px; height: 17px; }\r\n .float-chip .txt .k { font-size: 12.5px; font-weight: 700; color: var(--navy); }\r\n .float-chip .txt .v { font-size: 11px; color: var(--ink-mute); }\r\n .chip-alert { left: -24px; bottom: -22px; }\r\n .chip-alert .ic { background: #E9F5EE; } .chip-alert .ic .icon { color: #2E8B57; }\r\n .chip-capacity { right: -18px; top: -20px; }\r\n .chip-capacity .ic { background: var(--lav); } .chip-capacity .ic .icon { color: var(--navy); }\r\n @media (max-width: 640px){ .float-chip { position: static; margin-top: 12px; width: fit-content; } }\r\n\r\n \/* ================= PAIN ================= *\/\r\n .pain { background: var(--lav); padding: 84px 0; }\r\n .sec-head { max-width: 640px; }\r\n .sec-head .pill { margin-bottom: 18px; }\r\n .sec-head h2 { font-weight: 700; font-size: 32px; line-height: 1.18; letter-spacing: -.02em; margin: 0; color: var(--navy); text-wrap: balance; }\r\n .sec-head p { font-size: 17px; line-height: 1.6; color: var(--ink-soft); margin: 16px 0 0; }\r\n\r\n .pain-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 18px; margin-top: 44px; }\r\n .pain-card { background: #fff; border-radius: var(--r-card); padding: 26px 24px; box-shadow: 0 10px 26px -18px rgba(33,64,90,.25); }\r\n .pain-card .ic { width: 42px; height: 42px; border-radius: 12px; background: #FDEAEA; display: flex; align-items: center; justify-content: center; margin-bottom: 16px; }\r\n .pain-card .ic .icon { width: 22px; height: 22px; color: #C64545; }\r\n .pain-card h3 { font-size: 16.5px; font-weight: 700; margin: 0 0 8px; color: var(--navy); }\r\n .pain-card p { font-size: 14.5px; line-height: 1.55; color: var(--ink-soft); margin: 0; }\r\n @media (max-width: 980px){ .pain-grid { grid-template-columns: 1fr 1fr; } }\r\n @media (max-width: 620px){ .pain-grid { grid-template-columns: 1fr; } }\r\n\r\n \/* ================= PILLARS (solution, sell-first) ================= *\/\r\n .features { padding: 92px 0; background: var(--cream); }\r\n .pillars { display: flex; flex-direction: column; gap: 24px; margin-top: 48px; }\r\n .pillar { background: #fff; border-radius: var(--r-card); padding: 34px; box-shadow: var(--shadow); display: grid; grid-template-columns: 1fr 1fr; gap: 36px; align-items: center; }\r\n .pillar-head { display: flex; align-items: center; gap: 14px; margin-bottom: 14px; }\r\n .pillar-head .ic { width: 46px; height: 46px; border-radius: 13px; background: var(--navy); display: flex; align-items: center; justify-content: center; flex: none; }\r\n .pillar-head .ic .icon { width: 23px; height: 23px; color: var(--yellow); }\r\n .pillar-head h3 { font-size: 21px; font-weight: 700; margin: 0; color: var(--navy); line-height: 1.25; }\r\n .pillar-lede { font-size: 15.5px; line-height: 1.6; color: var(--ink-soft); margin: 0; }\r\n .pillar-points { list-style: none; margin: 0; padding: 0; display: flex; flex-direction: column; gap: 14px; }\r\n .pillar-points li { display: flex; align-items: center; gap: 12px; font-size: 14.5px; color: var(--navy); font-weight: 600; line-height: 1.45; }\r\n .pillar-points li .ic { width: 24px; height: 24px; border-radius: 7px; background: var(--lav); display: flex; align-items: center; justify-content: center; flex: none; }\r\n .pillar-points li .ic .icon { width: 14px; height: 14px; color: var(--navy); }\r\n @media (max-width: 860px){ .pillar { grid-template-columns: 1fr; gap: 22px; padding: 28px; } }\r\n\r\n \/* ================= FLOW ================= *\/\r\n .flow { background: var(--lav); padding: 84px 0; }\r\n .flow-grid { display: grid; grid-template-columns: repeat(4, 1fr); gap: 0; margin-top: 48px; position: relative; }\r\n .flow-step { position: relative; padding: 0 20px; text-align: left; }\r\n .flow-step:not(:last-child)::after { content: \"\"; position: absolute; top: 21px; right: -10px; width: calc(100% - 22px); height: 2px; background: repeating-linear-gradient(90deg, var(--line) 0 8px, transparent 8px 14px); }\r\n .flow-num { width: 42px; height: 42px; border-radius: 50%; background: var(--navy); color: var(--yellow); font-weight: 700; font-size: 16px; display: flex; align-items: center; justify-content: center; margin-bottom: 18px; position: relative; z-index: 1; }\r\n .flow-step h3 { font-size: 15.5px; font-weight: 700; margin: 0 0 6px; color: var(--navy); }\r\n .flow-step p { font-size: 13.5px; line-height: 1.5; color: var(--ink-soft); margin: 0; }\r\n @media (max-width: 900px){ .flow-grid { grid-template-columns: 1fr 1fr; gap: 32px 20px; } .flow-step:not(:last-child)::after { display: none; } }\r\n @media (max-width: 560px){ .flow-grid { grid-template-columns: 1fr; } }\r\n\r\n \/* ================= SIBLING MODULES ================= *\/\r\n .siblings { padding: 84px 0; background: var(--cream); }\r\n .sib-grid { display: grid; grid-template-columns: repeat(2, 1fr); gap: 18px; margin-top: 40px; }\r\n .sib-card { display: flex; align-items: center; gap: 16px; background: #fff; border: 1px solid var(--line); border-radius: var(--r-card); padding: 22px; text-decoration: none; transition: transform .15s, box-shadow .15s; }\r\n .sib-card:hover { transform: translateY(-2px); box-shadow: var(--shadow); }\r\n .sib-card .ic { width: 44px; height: 44px; border-radius: 12px; background: var(--lav); display: flex; align-items: center; justify-content: center; flex: none; }\r\n .sib-card .ic .icon { width: 22px; height: 22px; color: var(--navy); }\r\n .sib-card .t { font-weight: 700; font-size: 15px; color: var(--navy); }\r\n .sib-card .s { font-size: 12.5px; color: var(--ink-mute); margin-top: 2px; }\r\n .sib-card .go { margin-left: auto; color: var(--ink-mute); }\r\n @media (max-width: 800px){ .sib-grid { grid-template-columns: 1fr; } }\r\n\r\n \/* ================= FINAL CTA ================= *\/\r\n .cta-final { background: var(--navy); color: #fff; padding: 90px 0; text-align: center; }\r\n .cta-final h2 { font-weight: 700; font-size: 34px; line-height: 1.2; letter-spacing: -.02em; margin: 0 auto; max-width: 640px; color: #fff; text-wrap: balance; }\r\n .cta-final p { font-size: 17px; color: rgba(255,255,255,.78); margin: 16px auto 0; max-width: 520px; }\r\n .cta-final .cta-row { display: flex; align-items: center; justify-content: center; gap: 16px; margin-top: 32px; flex-wrap: wrap; }\r\n<\/style>\r\n\r\n<svg width=\"0\" height=\"0\" style=\"position:absolute\" aria-hidden=\"true\">\r\n <defs>\r\n <symbol id=\"ic-mail\" viewBox=\"0 0 24 24\"><rect x=\"3\" y=\"5.5\" width=\"18\" height=\"13\" rx=\"2\"\/><path d=\"M3.5 6.5 12 13 20.5 6.5\"\/><\/symbol>\r\n <symbol id=\"ic-chat\" viewBox=\"0 0 24 24\"><path d=\"M4 5.5h16c.66 0 1.2.54 1.2 1.2v9.4c0 .66-.54 1.2-1.2 1.2H9.3L5 21v-3.7H4c-.66 0-1.2-.54-1.2-1.2V6.7c0-.66.54-1.2 1.2-1.2Z\"\/><circle cx=\"8\" cy=\"11.3\" r=\".9\" fill=\"currentColor\" stroke=\"none\"\/><circle cx=\"12\" cy=\"11.3\" r=\".9\" fill=\"currentColor\" stroke=\"none\"\/><circle cx=\"16\" cy=\"11.3\" r=\".9\" fill=\"currentColor\" stroke=\"none\"\/><\/symbol>\r\n <symbol id=\"ic-share\" viewBox=\"0 0 24 24\"><circle cx=\"6\" cy=\"12\" r=\"2.4\"\/><circle cx=\"17.2\" cy=\"6\" r=\"2.4\"\/><circle cx=\"17.2\" cy=\"18\" r=\"2.4\"\/><path d=\"M8.1 10.7 15 7M8.1 13.3 15 17\"\/><\/symbol>\r\n <symbol id=\"ic-link\" viewBox=\"0 0 24 24\"><path d=\"M9 15 15 9\"\/><path d=\"M11 7.3l1.6-1.6a3.3 3.3 0 0 1 4.7 4.7L15.7 12\"\/><path d=\"M13 16.7l-1.6 1.6a3.3 3.3 0 0 1-4.7-4.7L8.3 12\"\/><\/symbol>\r\n <symbol id=\"ic-repeat\" viewBox=\"0 0 24 24\"><path d=\"M6 7h9.5a3 3 0 0 1 3 3v1.5\"\/><path d=\"M13 4l3.5 3-3.5 3\"\/><path d=\"M18 17H8.5a3 3 0 0 1-3-3v-1.5\"\/><path d=\"M11 20l-3.5-3 3.5-3\"\/><\/symbol>\r\n <symbol id=\"ic-people\" viewBox=\"0 0 24 24\"><circle cx=\"9\" cy=\"8.3\" r=\"2.5\"\/><path d=\"M4.2 19c0-2.8 2.1-4.6 4.8-4.6s4.8 1.8 4.8 4.6\"\/><circle cx=\"16.6\" cy=\"8.8\" r=\"2\"\/><path d=\"M14.9 14.5c2.1.3 3.6 1.9 3.6 4.3\"\/><\/symbol>\r\n <symbol id=\"ic-shop\" viewBox=\"0 0 24 24\"><path d=\"M4 8.5 5.5 4h13L20 8.5\"\/><path d=\"M4 8.5h16v10.5a1 1 0 0 1-1 1H5a1 1 0 0 1-1-1V8.5Z\"\/><path d=\"M9.5 12v1.8a2.5 2.5 0 0 0 5 0V12\"\/><\/symbol>\r\n <symbol id=\"ic-alert\" viewBox=\"0 0 24 24\"><circle cx=\"12\" cy=\"12\" r=\"8.5\"\/><path d=\"M12 7.5v5.5\"\/><circle cx=\"12\" cy=\"16.3\" r=\"1\" fill=\"currentColor\" stroke=\"none\"\/><\/symbol>\r\n <symbol id=\"ic-clock\" viewBox=\"0 0 24 24\"><circle cx=\"12\" cy=\"12\" r=\"8.5\"\/><path d=\"M12 7.5V12l3.2 2\"\/><\/symbol>\r\n <symbol id=\"ic-eye\" viewBox=\"0 0 24 24\"><path d=\"M2.5 12S6 5.8 12 5.8 21.5 12 21.5 12 18 18.2 12 18.2 2.5 12 2.5 12Z\"\/><circle cx=\"12\" cy=\"12\" r=\"2.6\"\/><\/symbol>\r\n <symbol id=\"ic-check\" viewBox=\"0 0 24 24\"><circle cx=\"12\" cy=\"12\" r=\"8.5\"\/><path d=\"M8.2 12.4 10.7 15 15.9 9.3\"\/><\/symbol>\r\n <symbol id=\"ic-arrow-forward\" viewBox=\"0 0 24 24\"><path d=\"M4 12h15.5\"\/><path d=\"M14 6.5 19.5 12 14 17.5\"\/><\/symbol>\r\n <symbol id=\"ic-phone\" viewBox=\"0 0 24 24\"><path d=\"M8.5 4.5 6 5.8c-1 .5-1.4 1.7-.8 2.7 2 3.4 4.9 6.3 8.3 8.3 1 .6 2.2.2 2.7-.8l1.3-2.5-3.3-1.9-1 1.7c-1.7-1-3.1-2.4-4.1-4.1l1.7-1Z\"\/><\/symbol>\r\n <symbol id=\"ic-task\" viewBox=\"0 0 24 24\"><rect x=\"5\" y=\"4\" width=\"14\" height=\"16\" rx=\"2.2\"\/><path d=\"M8.3 9 9.6 10.3 12 8\"\/><path d=\"M8.3 14.5h7.4\"\/><path d=\"M8.3 17.5h7.4\"\/><\/symbol>\r\n <symbol id=\"ic-columns\" viewBox=\"0 0 24 24\"><rect x=\"3.5\" y=\"5\" width=\"5\" height=\"14\" rx=\"1.4\"\/><rect x=\"9.5\" y=\"5\" width=\"5\" height=\"9\" rx=\"1.4\"\/><rect x=\"15.5\" y=\"5\" width=\"5\" height=\"11.5\" rx=\"1.4\"\/><\/symbol>\r\n <symbol id=\"ic-search\" viewBox=\"0 0 24 24\"><circle cx=\"10.5\" cy=\"10.5\" r=\"6.5\"\/><path d=\"M15.3 15.3 20 20\"\/><\/symbol>\r\n <symbol id=\"ic-chevron-down\" viewBox=\"0 0 24 24\"><path d=\"M6 9.5 12 15.5 18 9.5\"\/><\/symbol>\r\n <symbol id=\"ic-target\" viewBox=\"0 0 24 24\"><circle cx=\"12\" cy=\"12\" r=\"8\"\/><circle cx=\"12\" cy=\"12\" r=\"4.3\"\/><circle cx=\"12\" cy=\"12\" r=\"1\" fill=\"currentColor\" stroke=\"none\"\/><\/symbol>\r\n <\/defs>\r\n<\/svg>\r\n\r\n<body>\r\n\r\n<main id=\"leads-crm\">\r\n\r\n <!-- ================= HERO ================= -->\r\n <section class=\"hero\">\r\n <div class=\"wrap hero-top\">\r\n <div>\r\n <div class=\"hero-eyebrow\">\r\n <span class=\"pill pill-cream\">Impulsa tu negocio<\/span>\r\n <span class=\"crumb\">\/ Leads y CRM<\/span>\r\n <\/div>\r\n <h1>Que ning\u00fan lead de tu <span class=\"mark\">gimnasio<\/span> se quede sin seguimiento<\/h1>\r\n <p class=\"lede\">Cada lead con su estado, su tarea y su responsable, en el mismo panel donde ya llevas reservas y abonos. Nada se queda en un Excel ni se pierde entre turnos.<\/p>\r\n <div class=\"cta-row\">\r\n <a class=\"btn btn-yellow\" href=\"https:\/\/resawod.com\/es\/demo\/\">Reserva tu demo gratuita<\/a>\r\n <\/div>\r\n <\/div>\r\n\r\n <div class=\"diagram-wrap\">\r\n <div class=\"diagram-card\">\r\n <div class=\"leads-toolbar\">\r\n <span class=\"leads-search\"><svg class=\"icon\"><use href=\"#ic-search\"><\/use><\/svg>Buscar...<\/span>\r\n <span class=\"leads-filter\">Todos los estados<svg class=\"icon\"><use href=\"#ic-chevron-down\"><\/use><\/svg><\/span>\r\n <\/div>\r\n <div class=\"leads-row leads-row-head\">\r\n <span>Nombre<\/span><span>Estado<\/span><span>Tel\u00e9fono<\/span>\r\n <\/div>\r\n <div class=\"leads-row\">\r\n <span class=\"name\">Mark Toldom<\/span><span class=\"status-pill status-blue\">Contactado<\/span><span class=\"phone\">+34 666 666 666<\/span>\r\n <\/div>\r\n <div class=\"leads-row\">\r\n <span class=\"name\">Jennifer Holdem<\/span><span class=\"status-pill status-orange\">Nuevo lead<\/span><span class=\"phone\">+34 666 666 667<\/span>\r\n <\/div>\r\n <div class=\"leads-row\">\r\n <span class=\"name\">Elisa Bucket<\/span><span class=\"status-pill status-cyan\">Reuni\u00f3n programada<\/span><span class=\"phone\">+34 666 666 668<\/span>\r\n <\/div>\r\n <div class=\"diagram-caption\">T\u00fa decides cu\u00e1ndo cambia de estado cada lead<\/div>\r\n <\/div>\r\n\r\n <div class=\"float-chip chip-alert\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-task\"><\/use><\/svg><\/span>\r\n <span class=\"txt\"><span class=\"k\">Tarea: llamar hoy<\/span><br><span class=\"v\">Asignada a Ana<\/span><\/span>\r\n <\/div>\r\n <div class=\"float-chip chip-capacity\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-people\"><\/use><\/svg><\/span>\r\n <span class=\"txt\"><span class=\"k\">Sin otra app aparte<\/span><br><span class=\"v\">Mismo panel que tu box<\/span><\/span>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/section>\r\n\r\n <!-- ================= PAIN ================= -->\r\n <section class=\"pain\">\r\n <div class=\"wrap\">\r\n <div class=\"sec-head\">\r\n <span class=\"pill pill-lav\">La realidad<\/span>\r\n <h2>Sin seguimiento, cada lead depende de que alguien se acuerde<\/h2>\r\n <p>Un nombre apuntado en un papel, un Excel que solo abre una persona, un \"ya le escribo yo\" que nadie termina de hacer. Esto es lo que suele fallar cuando los leads no tienen un sitio fijo.<\/p>\r\n <\/div>\r\n\r\n <div class=\"pain-grid\">\r\n <div class=\"pain-card\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-alert\"><\/use><\/svg><\/span>\r\n <h3>Los leads viven en un Excel o un cuaderno<\/h3>\r\n <p>Sin un sitio \u00fanico, cada uno los apunta donde puede: un papel, una nota en el m\u00f3vil, un Excel que no comparte nadie m\u00e1s.<\/p>\r\n <\/div>\r\n <div class=\"pain-card\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-clock\"><\/use><\/svg><\/span>\r\n <h3>Nadie sabe a qui\u00e9n le tocaba llamar<\/h3>\r\n <p>Sin tareas asignadas, cada uno asume que ya lo ha contactado otro, y el lead se queda semanas sin respuesta.<\/p>\r\n <\/div>\r\n <div class=\"pain-card\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-eye\"><\/use><\/svg><\/span>\r\n <h3>No ves en qu\u00e9 fase est\u00e1 cada lead<\/h3>\r\n <p>Sin estados claros, no sabes cu\u00e1ntos tienes activos, cu\u00e1les llevan semanas parados ni a cu\u00e1les ya has perdido.<\/p>\r\n <\/div>\r\n <div class=\"pain-card\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-people\"><\/use><\/svg><\/span>\r\n <h3>Cada uno del equipo sigue su propio criterio<\/h3>\r\n <p>Sin un proceso compartido, cada interesado recibe un trato distinto seg\u00fan qui\u00e9n lo atienda ese d\u00eda.<\/p>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/section>\r\n\r\n <!-- ================= PILLARS (sell-first) ================= -->\r\n <section class=\"features\" id=\"funcionalidad\">\r\n <div class=\"wrap\">\r\n <div class=\"sec-head\">\r\n <span class=\"pill pill-cream\">La soluci\u00f3n<\/span>\r\n <h2>Por qu\u00e9 un centro de entrenamiento necesita seguir sus leads de cerca<\/h2>\r\n <p>No se trata de tener una lista m\u00e1s larga de contactos. Se trata de que cada lead tenga un estado, un responsable y una siguiente acci\u00f3n clara, sin depender de que alguien se acuerde.<\/p>\r\n <\/div>\r\n\r\n <div class=\"pillars\">\r\n <div class=\"pillar\">\r\n <div>\r\n <div class=\"pillar-head\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-columns\"><\/use><\/svg><\/span>\r\n <h3>Un pipeline claro para seguir a cada lead<\/h3>\r\n <\/div>\r\n <p class=\"pillar-lede\">Cada lead pasa por un pipeline con estados claros \u2014nuevo, contactado, reuni\u00f3n programada...\u2014 y t\u00fa decides cu\u00e1ndo se marca como ganado o como perdido. De un vistazo ves en qu\u00e9 fase est\u00e1 cada uno, sin tener que preguntar.<\/p>\r\n <\/div>\r\n <ul class=\"pillar-points\">\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Estados claros para seguir cada lead<\/li>\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Ganado o perdido, con el criterio que decidas t\u00fa<\/li>\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Vista clara de en qu\u00e9 fase est\u00e1 cada lead<\/li>\r\n <\/ul>\r\n <\/div>\r\n\r\n <div class=\"pillar\">\r\n <div>\r\n <div class=\"pillar-head\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-task\"><\/use><\/svg><\/span>\r\n <h3>Tareas con due\u00f1o, no leads sueltos<\/h3>\r\n <\/div>\r\n <p class=\"pillar-lede\">Genera una tarea sobre cualquier lead \u2014llamar, escribir un email, lo que toque\u2014 y as\u00edgnala a quien tenga que hacerla. Cada acci\u00f3n queda registrada, as\u00ed que nadie tiene que fiarse de la memoria de nadie. Y si prefieres no hacerlo a mano, muchas de estas acciones tambi\u00e9n se pueden automatizar con Workflows.<\/p>\r\n <\/div>\r\n <ul class=\"pillar-points\">\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Tareas asignables a cualquier miembro del equipo<\/li>\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Acciones concretas: llamada, email, lo que uses en tu proceso<\/li>\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Nada se pierde entre turnos o cambios de responsable<\/li>\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Acciones repetitivas, automatizables con Workflows<\/li>\r\n <\/ul>\r\n <\/div>\r\n\r\n <div class=\"pillar\">\r\n <div>\r\n <div class=\"pillar-head\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-target\"><\/use><\/svg><\/span>\r\n <h3>Tus leads, listos para convertirse en Audiencia<\/h3>\r\n <\/div>\r\n <p class=\"pillar-lede\">El estado y las etiquetas de cada lead no se quedan solo en su ficha: son la base para construir una Audiencia y lanzar una comunicaci\u00f3n segmentada desde Marketing, sin exportar nada ni montarlo por tu cuenta en otro sitio.<\/p>\r\n <\/div>\r\n <ul class=\"pillar-points\">\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Filtra por estado, etiquetas o lo que necesites<\/li>\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>La misma Audiencias que usas en Marketing y Workflows<\/li>\r\n <li><span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-check\"><\/use><\/svg><\/span>Sin exportar datos a otra herramienta<\/li>\r\n <\/ul>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/section>\r\n\r\n <!-- ================= FLOW ================= -->\r\n <section class=\"flow\">\r\n <div class=\"wrap\">\r\n <div class=\"sec-head\">\r\n <span class=\"pill pill-lav\">De un vistazo<\/span>\r\n <h2>As\u00ed funciona un lead, de principio a fin<\/h2>\r\n <\/div>\r\n\r\n <div class=\"flow-grid\">\r\n <div class=\"flow-step\">\r\n <div class=\"flow-num\">1<\/div>\r\n <h3>Tienes un lead<\/h3>\r\n <p>Da igual el canal por el que te haya llegado: aparece en tu panel, listo para trabajarlo.<\/p>\r\n <\/div>\r\n <div class=\"flow-step\">\r\n <div class=\"flow-num\">2<\/div>\r\n <h3>Le asignas un estado<\/h3>\r\n <p>Entra en tu pipeline, en el estado que le corresponda.<\/p>\r\n <\/div>\r\n <div class=\"flow-step\">\r\n <div class=\"flow-num\">3<\/div>\r\n <h3>Generas una tarea<\/h3>\r\n <p>Llamar, escribir, lo que toque, y se la asignas a quien deba hacerla.<\/p>\r\n <\/div>\r\n <div class=\"flow-step\">\r\n <div class=\"flow-num\">4<\/div>\r\n <h3>Lo marcas como ganado o perdido<\/h3>\r\n <p>Cuando t\u00fa lo decidas. Si se convierte, pasa a ser miembro sin duplicar nada.<\/p>\r\n <\/div>\r\n <\/div>\r\n <\/div>\r\n <\/section>\r\n\r\n <!-- ================= SIBLING MODULES ================= -->\r\n <section class=\"siblings\">\r\n <div class=\"wrap\">\r\n <div class=\"sec-head\">\r\n <span class=\"pill pill-cream\">Impulsa tu negocio<\/span>\r\n <h2>Leads y CRM es una pieza m\u00e1s para hacer crecer tu centro<\/h2>\r\n <p>Funciona junto al resto de m\u00f3dulos de esta categor\u00eda, sin cambiar de herramienta.<\/p>\r\n <\/div>\r\n\r\n <div class=\"sib-grid\">\r\n <a class=\"sib-card\" href=\"https:\/\/resawod.com\/es\/marketing\/\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-chat\"><\/use><\/svg><\/span>\r\n <span><span class=\"t\">Marketing<\/span><br><span class=\"s\">Comunicaci\u00f3n y redes en el mismo panel<\/span><\/span>\r\n <span class=\"go\"><svg class=\"icon\"><use href=\"#ic-arrow-forward\"><\/use><\/svg><\/span>\r\n <\/a>\r\n <a class=\"sib-card\" href=\"https:\/\/resawod.com\/es\/alta-express\/\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-link\"><\/use><\/svg><\/span>\r\n <span><span class=\"t\">Alta express<\/span><br><span class=\"s\">Alta, abono, bono o sesi\u00f3n suelta con un enlace<\/span><\/span>\r\n <span class=\"go\"><svg class=\"icon\"><use href=\"#ic-arrow-forward\"><\/use><\/svg><\/span>\r\n <\/a>\r\n <a class=\"sib-card\" href=\"https:\/\/resawod.com\/es\/workflows\/\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-repeat\"><\/use><\/svg><\/span>\r\n <span><span class=\"t\">Workflows y audiencias<\/span><br><span class=\"s\">Segmentaci\u00f3n avanzada y automatizaci\u00f3n de env\u00edos<\/span><\/span>\r\n <span class=\"go\"><svg class=\"icon\"><use href=\"#ic-arrow-forward\"><\/use><\/svg><\/span>\r\n <\/a>\r\n <a class=\"sib-card\" href=\"https:\/\/resawod.com\/es\/pos\/\">\r\n <span class=\"ic\"><svg class=\"icon\"><use href=\"#ic-shop\"><\/use><\/svg><\/span>\r\n <span><span class=\"t\">POS<\/span><br><span class=\"s\">Ventas y cobros en el mismo sistema<\/span><\/span>\r\n <span class=\"go\"><svg class=\"icon\"><use href=\"#ic-arrow-forward\"><\/use><\/svg><\/span>\r\n <\/a>\r\n <\/div>\r\n <\/div>\r\n <\/section>\r\n\r\n <!-- ================= FINAL CTA ================= -->\r\n <section class=\"cta-final\">\r\n <div class=\"wrap\">\r\n <h2>\u00bfTodo listo para no perder ni un lead m\u00e1s?<\/h2>\r\n <p>Ve c\u00f3mo funciona tu pipeline, tus tareas y tu equipo, todo en el mismo panel.<\/p>\r\n <div class=\"cta-row\">\r\n <a class=\"btn btn-yellow\" href=\"https:\/\/resawod.com\/es\/demo\/\">Reserva tu demo gratuita<\/a>\r\n <a class=\"btn btn-ghost-dark\" href=\"https:\/\/resawod.com\/es\/precios\/\">Calcular precio<\/a>\r\n <\/div>\r\n <\/div>\r\n <\/section>\r\n\r\n<\/main>\r\n<\/body>\r\n<\/html>\r\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Seguimiento de leads para gimnasios y boxes | Resawod Impulsa tu negocio \/ Leads y CRM Que ning\u00fan lead de tu gimnasio se quede sin seguimiento Cada lead con su estado, su tarea y su responsable, en el mismo panel donde ya llevas reservas y abonos. Nada se queda en un Excel ni se pierde […]<\/p>\n","protected":false},"author":9,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"content-type":"","footnotes":""},"class_list":["post-37800","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v25.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Seguimiento de leads para gimnasios y boxes | Resawod<\/title>\n<meta name=\"description\" content=\"Que ning\u00fan lead de tu gimnasio se quede sin seguimiento: pipeline personalizable, tareas asignadas a tu equipo, todo en Resawod. 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