Gym Referral Programme: How to Run a Bring a Friend Scheme
Learn how to create a gym referral programme, with clear terms, sustainable rewards, follow-up and metrics to turn recommendations into memberships.
Content Strategy for a Gym: How to Create One
Learn how to create a content strategy for your gym with clear goals, a monthly calendar and a way to track enquiries, trial sessions and new memberships.
Customer Acquisition Cost (CAC) for Gyms: What It Is, How to Calculate It and How to Reduce It
Learn how to calculate your gym customer acquisition cost (CAC), what a good CAC looks like and how to reduce it without limiting growth.
Why Your Gym Is Not Growing (And How to Fix It)
Is your gym not growing? Discover what could be holding your business back and how to identify the real problem before trying to attract more members.
HYROX Programming: How to Prepare Your Athletes
HYROX programming: organise your athletes’ training and make planning and coordination easier for your coaching team.
HYROX Programming: How to Prepare Your Athletes
Preparing several athletes for a competition like HYROX is not simply about deciding what training they should do each day. For a gym, it also means organising that plan, adapting it to different athletes and making sure the entire coaching team can work from it. As the number of people training towards a specific goal […]
Licences and Permits for Opening a Gym in the UK
Planning permission, fire safety, HMRC registration and more: everything you need to legally open a gym in the UK, explained step by step.
TikTok for Gyms: How to Grow Without Being an Influencer
A practical guide to TikTok for gyms: what to post, how often, and how to turn views into trial classes — no influencer skills or dancing required.
New Gym Member Onboarding: Guide & Template
New gym member onboarding: retention data, KPIs, a week-by-week template and ready-to-use messages.
QR, NFC or Barcode for Gym Access | Resawod
Compare QR, NFC and barcode gym access methods, including their advantages, limitations and suitability for different fitness facilities.