Year-End Gym Business Review: What to Check

Review your gym’s year-end results across membership, revenue, classes and marketing, and set clear priorities to improve your business next year.
Gym Revenue Forecast: Use the Data You Already Have

Build a gym revenue forecast using membership fees, new sign-ups and cancellations. Compare three scenarios and plan the next three months with confidence.
WhatsApp Marketing for Gyms: Attract More Members

Learn how to use WhatsApp Business for your gym to answer enquiries, increase trial bookings and turn prospective members into paying members.
Gym Referral Programme: How to Run a Bring a Friend Scheme

Learn how to create a gym referral programme, with clear terms, sustainable rewards, follow-up and metrics to turn recommendations into memberships.
Content Strategy for a Gym: How to Create One
Learn how to create a content strategy for your gym with clear goals, a monthly calendar and a way to track enquiries, trial sessions and new memberships.
Customer Acquisition Cost (CAC) for Gyms: What It Is, How to Calculate It and How to Reduce It

Learn how to calculate your gym customer acquisition cost (CAC), what a good CAC looks like and how to reduce it without limiting growth.
Why Your Gym Is Not Growing (And How to Fix It)

Is your gym not growing? Discover what could be holding your business back and how to identify the real problem before trying to attract more members.
HYROX Programming: How to Prepare Your Athletes
HYROX programming: organise your athletes’ training and make planning and coordination easier for your coaching team.
HYROX Programming: How to Prepare Your Athletes
Preparing several athletes for a competition like HYROX is not simply about deciding what training they should do each day. For a gym, it also means organising that plan, adapting it to different athletes and making sure the entire coaching team can work from it. As the number of people training towards a specific goal […]
Licences and Permits for Opening a Gym in the UK
Planning permission, fire safety, HMRC registration and more: everything you need to legally open a gym in the UK, explained step by step.