Google Ads for Gyms: A Step-by-Step Guide

Learn how to create and optimise Google Ads campaigns for your gym: keywords, campaign structure, bidding strategies and conversion tracking. Without wasting your budget.
Personalised Workout Planning: The Complete Guide for Coaches

The complete guide to personalised workout planning for coaches — periodisation principles, how to scale individual programming across multiple athletes, and the systems that make it sustainable.
Gym Management: The Complete Guide for Gym Owners

Everything you need for effective gym management: memberships, bookings, payments, access control and automation. The complete guide for gym owners
Fitness Competitions 2026: The Key Events Every Gym Owner Should Know

CrossFit Open, HYROX, French Throwdown and more: the key fitness competitions in 2026 with tips to help your gym attract members and increase revenue.
Gym Profitability: What It Is, How to Calculate It and How to Improve ItGym Profitability: What It Is, How to Calculate It and How to Improve It
Everything you need to know about gym profitability: what it means, how to calculate it, sector benchmarks, and strategies to improve your profit margin.
How to Structure Weekly Programming in a Functional Training Gym

Learn how to structure programming in a functional training gym using a clear system that improves results, retention, and consistency.
ACSM Strength Training Guidelines: What Really Matters According to the Evidence

The latest ACSM position stand on strength training clarifies what really matters. Less complexity, more evidence-based results.
Gym Business Health Check: 6 Numbers You Should Review Every Week

Discover the 6 gym numbers you should review every week to monitor gym performance, improve retention, and keep your gym business healthy.
Gym Member Churn Rate: How to Detect and Reduce Cancellations

Learn how to calculate your gym member churn rate, detect gym churn early, and reduce cancellations with structured retention strategies.
🎙 Gym Hackers #2 – Two athletes, one reality: competing is not a business plan

Can you make a living from online programming after competing at the highest level? In this episode of Gym Hackers, we explore the transition from athlete to fitness professional.